GE and NFL:

What:

   On Thursday January 23, NFL Commissioner Roger Goodell and GE Chairman and CEO Jeff Immelt will provide an update on the Head Health Initiative and announce the round one winners of the $20M Head Health Challenge.
 
A panel of winners will immediately follow discussing the need for brain research and its impact on healthcare, sports and society as a whole.
 

Who:

 Jeff Immelt, Chairman and CEO, GE
Roger Goodell, Commissioner, NFL
Sue Siegel, CEO, GE Ventures & healthymagination, GE
A subset of the challenge winners from leading institutions and start-up companies
 

When:

Thursday, January 23, 2014 9:00 - 10:00 a.m. ET

 

Where:

 National Football League
345 Park Ave
New York, NY 10154

If you are interested in attending the event, please email clare.graff@nfl.com

Background:

In March 2013, GE and the NFL announced the Head Health Initiative, a four-year, $60 million collaboration to speed diagnosis and improve treatment for mild traumatic brain injury. The goal of the research and innovation program is to improve the safety of athletes, members of the military and society overall.

The initiative includes a four-year, $40 million research and development program to evaluate and develop next generation imaging technologies to improve diagnosis that would allow for targeting treatment therapy for patients with mild traumatic brain injury. In addition the NFL, GE and Under Armour launched a two-year open innovation challenge to invest up to $20 million in research and technology to better understand, diagnose and protect against mild traumatic brain injury.

Media:
GE
Megan Parker, 646-682-5605
megan.parker@ge.com
or
NFL
Clare Graff, 212-450-2435
clare.graff@nfl.com