Valuation: YouGov plc

Market Cap 250M 331M 291M 268M 470M 31.23B 478M 3.21B 1.24B 15.4B 1.24B 1.22B 53.5B P/E 2026 *
14.5x
P/E 2027 * 9.32x
Enterprise Value 407M 537M 472M 435M 763M 50.71B 777M 5.22B 2.02B 25B 2.02B 1.97B 86.86B EV / Sales 2026 *
1.03x
EV / Sales 2027 * 0.93x
Free-Float
92.14%
Yield 2026 *
2.88%
Yield 2027 * 2.94%
1 day-2.01%
1 week-5.80%
Current month-1.12%
1 month+2.83%
3 months+26.80%
6 months-17.09%
Current year-17.74%
1 week 207.4
Extreme 207.4
225.06
1 month 200.6
Extreme 200.6
232.8
Current year 135.4
Extreme 135.4
267.5
1 year 135.4
Extreme 135.4
399
3 years 135.4
Extreme 135.4
1,240
5 years 135.4
Extreme 135.4
1,600
10 years 135.4
Extreme 135.4
1,600
Manager TitleAgeSince
Chief Executive Officer 69 03/02/2025
Director of Finance/CFO - 11/02/2026
Chief Operating Officer - -
Director TitleAgeSince
Director/Board Member 67 31/08/2018
Chairman 60 17/02/2026
Chairman 69 -
Date Insider Type Main position Quantity % Market Cap.
04-29Fiscal year

Responsable ventes & marketing

5,840 0.0050%
04-29Buy

Director

2,683 0.0023%
04-20Buy

Director

10,641 0.0090%
Change 5-day change 1-year change 3-year change Capi.($)
-2.01%-5.80%-41.06%-79.90% 331M
+1.96%+7.08%+28.90%-52.82% 463M
+1.06%-1.43%-3.43%+4.00% 402M
+5.94%+6.33%-23.09%-73.92% 141M
-2.94%-2.94%-3.65%+66.67% 69.67M
-4.62%-5.78%-27.06%+103.28% 54.5M
Average -0.23%+4.08%-11.56%-5.45% 243.41M
Weighted average by Cap. +0.47%+4.18%-4.49%-33.83%

Financials

2026 *2027 *
Net sales 396M 523M 459M 423M 742M 49.32B 755M 5.08B 1.97B 24.31B 1.96B 1.92B 84.5B 407M 538M 472M 435M 763M 50.73B 777M 5.22B 2.02B 25.01B 2.02B 1.97B 86.91B
Net income 14.92M 19.72M 17.32M 15.96M 27.99M 1.86B 28.5M 192M 74.18M 917M 74.06M 72.44M 3.19B 21.31M 28.16M 24.74M 22.79M 39.97M 2.66B 40.7M 273M 106M 1.31B 106M 103M 4.55B
Net Debt 156M 206M 181M 167M 293M 19.47B 298M 2B 776M 9.6B 775M 758M 33.36B 127M 168M 147M 136M 238M 15.81B 242M 1.63B 630M 7.79B 629M 616M 27.09B
Logo YouGov plc
YouGov plc is an international online research data and analytics technology group. The Company’s principal activity is the provision of market research, data analytics and related services. The Company’s divisions include Data Products, Consumer Panel Services (CPS), and Research. The Data Products division comprises its syndicated data products, which are available to clients on a subscription basis. The CPS division provides household consumer purchasing data across over 18 European countries. The Research division offers a wide range of quantitative and qualitative research that is tailored to meet client’s specific requirements. Its subscription-based data products suite includes YouGov BrandIndex and YouGov Profiles as well as newer behavioral products, such as YouGov Safe. YouGov BrandIndex allows users to continuously monitor over 16 fundamental metrics. CPS Consumer Tracking solutions provide regular tracking of purchasing trends for consumer segments, brands, among others.
Employees
3,119
Date Price Change Volume
26/06/26 GBX 213.20 -0.28% 200,113
25/06/26 GBX 213.80 -0.83% 317,984
24/06/26 GBX 215.60 0.00% 148,731
23/06/26 GBX 215.60 -1.10% 187,204
22/06/26 GBX 218.00 -2.68% 246,471
Trader
Investor
Global
Quality
ESG MSCI
AAA
Sell
Consensus
Buy
Mean consensus
BUY
Number of Analysts
7
Last Close Price
2.138GBP
Average target price
3.653GBP
Spread / Average Target
+70.85%

Annual profits - Rate of surprise