DineEquity, Inc. : Breakfast Innovation at IHOP With Hash Brown Stacks

Creative New Dishes Offer Guests Outstanding Variety and Flavor GLENDALE, CA, Jan 03, 2012 (MARKETWIRE via COMTEX) --IHOP, one of America's favorite restaurants for breakfast, lunch and dinner, continues to innovate breakfast with its debut of Hash Brown Stacks. Hash Brown Stacks offer guests a tower of flavor by layering golden hash browns with eggs and a variety of toppings ranging from mouth-watering bacon or ham, delicious cheese and creamy hollandaise sauce to sauteed spinach and fresh sliced tomato on the under 600 calorie SIMPLE & FIT option. "For many, the word 'breakfast' triggers thoughts of crispy hash browns and perfectly-prepared eggs served with bacon or ham," said Natalia Franco, IHOP's senior vice president, marketing. "Our new Hash Brown Stacks combine these amazing flavors and textures in several different ways to give guests unique, fresh and flavorful breakfast options only available at IHOP." Available at participating IHOP restaurants nationwide through February 19, Hash Brown Stacks start at a suggested retail price of $5.99 and are served with a choice of fresh fruit or two buttermilk pancakes. -- Spinach & Mushroom Hash Brown Stack -- Golden hash browns topped with sauteed spinach and mushrooms, melted Provolone cheese, sliced tomato, an over-medium egg, rich hollandaise sauce and green onions. -- Bacon & Cheddar Hash Brown Stack -- Golden hash browns topped with crisp diced bacon, melted Cheddar cheese, sliced tomato, an over-medium egg, rich hollandaise sauce, green onions, and then more diced bacon. -- Ham & Swiss Hash Brown Stack -- Golden hash browns topped with grilled ham, melted Swiss cheese, sliced tomato, an over-medium egg, rich hollandaise sauce and green onions. -- SIMPLE & FIT Spinach & Mushroom Hash Brown Stack -- Golden hash browns topped with sauteed spinach and mushrooms, melted Provolone cheese, sliced tomato, scrambled egg substitute and fresh green onions, and is served with a side of fresh fruit. Like all SIMPLE & FIT choices at IHOP, the SIMPLE & FIT Spinach & Mushroom Hash Brown Stack clocks in at under 600 calories. For more information or to find an IHOP restaurant near you, please visit www.ihop.com. Follow IHOP on Facebook at www.facebook.com/ihop. ABOUT IHOP For 53 years, the IHOP family restaurant chain has served its world famous pancakes and a wide variety of breakfast, lunch and dinner items that are loved by people of all ages. IHOP offers its guests an affordable, everyday dining experience with warm and friendly service. As of September 30, 2011, there were 1,532 IHOPs in 50 states and the District of Columbia, as well as in Canada, Guatemala, Mexico, Puerto Rico and the U.S. Virgin Islands. Under the licensed name IHOP at HOME(TM) consumers can also enjoy a line of premium breakfast products available at leading retailers. IHOP restaurants are franchised and operated by Glendale, Calif.-based International House of Pancakes, LLC and its affiliates. International House of Pancakes, LLC is a wholly-owned subsidiary of DineEquity, Inc. (NYSE: DIN). Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=1842526 SOURCE: IHOP