Zevia PBC announced the appointment of Greig P. DeBow, Jr. to the role of Chief Commercial Officer, effective August 1, 2022. Mr. DeBow brings over 25 years of experience in the beverage and consumer-packaged goods industries to Zevia's management team, with a strong track record of leading commercial strategy to fuel revenue growth and profitability. He is responsible for driving market development in support of profitable growth for the Zevia brand through leadership across Retail Sales, eCommerce, Business Insights/Category Management and Route-to-Market and will report to Amy Taylor, President and CEO.

Most recently, DeBow was the Senior Vice President of Sales at Jack Link's Protein Snacks, the number one meat snack provider worldwide, where he contributed to building a highly profitable category-leading brand. Prior to that, he served as Vice President of Sales & Distribution at Danone North America, where he was responsible for the Convenience, Dollar, Discount, Drug, Export, and Distribution teams across four brand units with a $510 million revenue base. Prior to Danone, DeBow held a variety of roles at Pabst Brewing Company from 2015 to 2019, including as Executive Vice President of National Accounts.

Over the course of his career, DeBow also gained commercial leadership experience at PepsiCo, Red Bull North America and Standard Beverage Corporation. He received his BBA in Marketing and Business from Texas A&M University.