Tata Consultancy Services Limited has expanded its partnership with Vipps AS, Norway's leading player in the payments and identification segment, to leverage TCS' Machine First'" Delivery Model (MFDM'") and cloud services to accelerate the latter's growth and digital journey. TCS has played a vital role in Vipps' journey since it was launched in 2015 and went on to become a runaway hit in Norway. Today, Vipps' services link millions of contact points to Norwegian users every single year. The company was looking to transform its lT operations to meet rising customer expectations, and to compete as a smart payments company in the global market. After a comprehensive evaluation, TCS was selected as a partner to support the company's digital ambitions and strategic growth. TCS' cloud services, including consulting, migration, implementation and managed services help financial institutions design, execute, and sustain a business ecosystem balanced on a cloud-led business strategy. TCS'MFDM leverages automation, robotics and artificial intelligence to help enterprises achieve their business outcomes faster, with reduced risk. The core principle of this model is to pair humans with, and not versus, machines. lt uses the ability of machines to solve complex problems faster, better and handle large volumes and breadth of coverage, while humans provide inputs for machines to learn to solve complex problems better. The resultant machine intelligence delivers multi-fold productivity improvements and elevates customer experience to newer highs.