Mattel Announces UNO® Celebrates 50 Years of Bringing People Together by Releasing Brand’s Largest Product Lines Offering New Twists on Gameplay
January 11, 2021 at 01:00 pm
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Mattel announced its global celebration to mark the 50th anniversary of UNO, the number one game in the world that fosters inclusive play and leans into culture. This year UNO is releasing one of the brand’s largest product lines offering new twists on gameplay, with products available for purchase beginning this month. UNO 50th Anniversary Premium Card Set: This premium item is the official celebratory product and collector item for the 50th anniversary, available exclusively at Walmart. Contained in deluxe-box packaging is an exclusive gold coin commemorating the 50th anniversary, and the set also features a special “50/50” card and rule, which incorporates the coin into gameplay. UNO 50th Anniversary Card Deck: The celebration continues with the UNO 50th Anniversary Card Deck, which has “gold” wild cards to commemorate the special anniversary. UNO Iconic Series: Starting with the groovy 1970s, the UNO Iconic Series will include five individual decks honoring the last five decades, featuring nostalgic designs that represent each time period. UNO Remix: UNO Remix is the first UNO game that evolves with every hand play. It plays like classic UNO, but at the start of each round you'll add special remix cards to the deck that change the game. When it's all over, you'll have created a customized UNO deck unique. UNO Attack: Since 1998 UNO Attack has been a fan favorite, and an all-new updated version of the beloved card-launching extension brings added action with lights, new sounds, and cards that fly even higher.
Mattel, Inc. is a global toy company and owner of catalogs of children's and family entertainment franchises. The Company's operating segments include North America, International and American Girl. The North America and International segments sell products across its categories, although some products are developed and adapted for particular international markets. The American Girl segment is a direct marketer, retailer, and children's publisher. Its product categories include Dolls; Infant, Toddler, and Preschool; Vehicles, and Action Figures, Building Sets, Games, and Other. Its brands include Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, and MEGA, as well as other intellectual properties that it owns or licenses in partnership with global entertainment companies. Its offerings include film and television content, gaming and digital experiences, music, and live events. Its products are available in more than 150 countries.
MATTEL, INC. 
