WW Names Amy Weinblum as Chief Business Development Officer
January 28, 2019 at 01:05 pm
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WW, the new Weight Watchers announced that Amy Weinblum has been named Chief Business Development Officer. Weinblum will be responsible for the development of new business platforms for the Company with particular focus on leveraging Winfrey's powerful role as an advocate for WW. Weinblum's appointment builds on her eight years as Winfrey's trusted advisor across her many businesses, including WW over the past three years. Weinblum will report to President and Chief Executive Officer Mindy Grossman and will join the Company's Executive Committee. While serving as Winfrey's Chief of Staff, Weinblum worked closely with WW's senior leadership team to develop the Company's strategic vision to make wellness accessible to all and inspire healthy habits for real life. Weinblum has been instrumental in helping realize Winfrey's vision across her businesses and partnerships by exploring new areas of growth and recognizing untapped opportunities for development. Most recently, she oversaw Winfrey's partnership with Apple to create original content for their platform.
WW International, Inc. is a human-centric technology company that provides weight loss and weight management programs. The Company's offerings include its programs and app, WeightWatchers Clinic, and licensing and consumer product sales. Its subscription businesses include digital business, workshops + digital business, clinical business and WeightWatchers for business offering. The Company's weight loss and weight management programs are focused on nutritional and behavior change science. They are comprised of a range of science-based nutritional, activity, behavioral and lifestyle tools and approaches that can be tailored for individual weight goals and, if needed, support the various needs of people taking GLP-1 medications or living with diabetes. In its Workshops + Digital business, the Company offers a subscription for unlimited access to its workshops in addition to its digital subscription product. Its WW-branded products include bars, snacks, cookbooks and kitchen tools.