A new global study by
Executives are generally positive about the impact of AI, with 57% reporting excitement or optimism about the potential impact of AI on businesses. Among respondents in the study, 45% expect up to half their employees will need to use generative AI capabilities to do their job in three years' time - and another 41% think even more will do so. Most (65%) believe AI will augment and enhance human capabilities, enabling people to focus on higher-value activities that require creativity and strategic thinking.
2023 was a year of exuberance, with every enterprise experimenting with AI/GenAI use cases. We are now entering an era of wide-and-deep enterprise AI adoption. Enterprises, however, are realizing that the path to production for AI solutions is not easy, and that building an AI-mature enterprise is a marathon, not a sprint. Our AI study has confirmed this sentiment; it has also highlighted that enterprises feel underprepared to deploy AI solutions at scale as well as to manage the profound shifts in the roles of people and ways of working resulting from such deployments.
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Business leaders are less certain about the path to transformation. Only 4% use AI in a way that has transformed their business and nearly a quarter (24%) haven't even moved beyond the initial exploratory phase. Top barriers to business success include current corporate IT infrastructures and customer expectations. Organizations also recognize the need to move beyond existing metrics to measure the success of AI implementations; nearly three-fourths (72%) say they don't have the right metrics. The survey also highlights the need for businesses to take a strategic approach to AI adoption and develop the right performance indicators to measure the impact of the technology on their business.
When calibrated for accuracy and harnessed responsibly, GenAI makes the computational power of the data, cloud, and AI come alive. Add in human ingenuity and organizations can create a new paradigm for the modern marketplace. As a result, today's enterprises will deliver new stakeholder and customer value like never before - incrementally, through assist and augment efforts, and exponentially as transformation initiatives. Our rich heritage in the business domain, engineering, consulting, services, and solutions allows us to take advantage of this new paradigm, offering a unique value proposition to all our customers and partners.
TCS was one of the first organizations in the industry to bring together the capabilities of cloud computing and artificial intelligence under the AI.Cloud unit to cater to the emerging needs of customers. The unit drives TCS' multi-layered AI architecture to help strategize AI deployment for customers across their value chains, enable deployment and govern thereafter.
Executives believe the impact of AI will be greater than or equal to that of the internet (54%) and smartphones (59%)
Corporate functions with the most completed AI projects: Finance/comptroller (completion rate of 29%); HR (completion rate of 28%); Marketing (completion rate of 28%)
65% of senior executives say their competitive advantage will still come from humans - with their creativity, intuition, and strategic thinking unleashed by AI's augment and assist capabilities
40% of executives say that in the future they have a lot of changes to make to their business before they can take full advantage of AI
Over half (55%) said they were actively making changes right now to their business or operating models, or to their products and services, due to the potential benefits and risks of AI
81% of executives highlight the need for global AI standards and regulations
93% of executives surveyed in the
Nearly two-thirds of BFSI (64%) and manufacturing (63%) industry executives surveyed say they are excited or optimistic about the impact of AI on businesses
Since our inception in 1968, TCS has always been leading change in embracing new technologies, helping decipher the opportunities behind them and execute transformational projects for our clients to rapidly unlock business value. Through our
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