25/01/2012 10:00

STV extends its STV Anywhere strategy, allowing people on Facebook to share shows from STV Player with their Friends

STV's strategy of providing free content anywhere, anytime to its audiences has taken a significant step forward, with the innovative use of the Facebook Platform that will allow users of the STV Player Video on Demand service to share the programmes they are watching or recommending with their friends and family across Facebook.

STV Player allows people to catch up on hundreds of hours of free national and regional content, from Coronation Street and X-Factor, to the popular STV News at Six, Scotland Tonight and the very latest big title dramas.

The development means that people on Facebook can now share videos via the STV Player on their Facebook Timeline and discover new content from their friends in their News Feed. The function is integrated into stv.tv, meaning that people simply need to click 'share' via the STV Player site and the content will automatically be shared via their Facebook page.

Alistair Brown, Chief Technology Officer at STV said: "Making STV content available anytime and anywhere, and free of charge, to our audiences is core to our business philosophy. We are delighted to be making use of the Facebook Platform in this way - allowing people to share, recommend and discover the very best of STV national and regional content - and we will continue to enhance the social aspects of STV Player moving forward."

For further information about STV Player, please see the FAQs section at stv.tv/player.

Contact:

Kirstin Stevenson, STV on 0141 300 3670

Lauren Ferson, STV on 0141 300 3290

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