On December 31, 2023, Jerry Wenzel retired from employment with SOBR Safe, Inc. Mr. Wenzel has served as Chief Financial Officer of the Company since January 2022. In connection with Mr. Wenzel?s retirement, the Company appointed Christopher Whitaker, 52, as the Chief Financial Officer of the Company, effective January 1, 2024. Prior to his appointment as Chief Financial Officer, Mr. Whitaker served as the Company?s Vice President of Finance and Accounting since February 2022.

Mr. Whitaker has held various executive finance positions with large public multi-national corporations and small entrepreneurial companies throughout a progressive 30-year career that began with KPMG LLP in Denver, Colorado. Prior to joining the Company, Mr. Whitaker served as President - Americas and Vice President of Finance and Administration from February 2020 through June 2021 for North and South American operations with public, multinational corporation Elixinol, Inc. Through advancing executive roles, his responsibilities at Elixinol, Inc. included management of all financial and accounting operations, and leading marketing, sales, consumer product goods development, information technology, and human resource functions. Prior to Elixinol, Inc., Mr. Whitaker served as the Managing Director of AEGIS Financial Consulting, LLC, from January 2015 through January 2020, leading a team of consultants in providing fractional CFO and financial consulting services to a wide variety of businesses in the public and private sectors.

Mr. Whitaker has been a Certified Public Accountant since 2014. He earned his Bachelor of Science degree in Accounting from the Metropolitan State University of Denver in December 1999.