Roku Adds Surround Sound Expandability to Roku Smart Soundbars
January 29, 2020 at 02:00 pm
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Roku, Inc. announced a Roku OS software update that will enable surround sound expansion of its Roku Smart Soundbars, making it easy for its customers to use Roku TV Wireless Speakers to expand their systems with room-filling multichannel sound for TV, movies and music. Walmart will also be expanding their onn. Roku surround system with the addition of onn. Roku Wireless Surround Speakers, expected on Walmart shelves and Walmart.com in February. Roku Surround Sound: The Roku Smart Soundbar offers premium sound quality with crisp dialogue and dynamic bass, an easy-to-use 4K and HDR Roku streaming player built in, simple set up and a remote with TV power and volume buttons. With the Roku Wireless Subwoofer, adding heart-pounding bass to entertainment is easy and now Roku TV Wireless Speakers, or the new onn.™ · Roku Wireless Surround Speakers, can be placed behind the sofa or in the back of a room to provide consumers with immersive multi-directional sound. In addition, stereo content will sound better when adding rear speakers as the Roku Smart Soundbar sends sound to all speakers. Roku Smart Soundbars support Dolby Audio™, which delivers an enhanced surround sound experience when streaming content from compatible platforms such as Netflix, the Apple TV app, Disney+ and more, as well as any input source. Roku audio devices are built with expandability in mind so consumers can add to their home entertainment system over time. The devices can be set up in a matter of minutes by simply plugging them into power, pairing them to each other via simple menus and completing a quick sound check. Traditionally home theater can be hard to set up, but Roku aims to simplify home theater for consumers by making high quality products that provide access to endless entertainment, offer premium audio, connect to each other wirelessly and are all controlled by one remote. Availability: Roku Surround Sound capability will be available as a Roku OS software update for all Roku Smart Soundbars and will begin rolling out to devices in February.
Roku, Inc. operates a television (TV) streaming platform. The Company connects viewers to the streaming content they love, enable content publishers to build and monetize large audiences, and provides advertisers with capabilities to engage consumers. The Companyâs segments include platform and devices. The platform segment is engaged in the sale of digital advertising (including direct and programmatic video advertising, media and entertainment promotional spending, and related services) and streaming services distribution (including subscription and transaction revenue shares, the sale of premium subscriptions, and the sale of branded app buttons on remote controls). The devices segment includes licensing arrangements with service operators and TV brands in addition to sales of streaming players, audio products, smart home products and services. Roku TV models are available in the United States and in select countries through licensing arrangements with TV OEM brands.
ROKU, INC. 
