Q1 2023 Results Presentation
Milan, 24th May 2023
Audience & Advertising
MFE ITALIAN BUSINESS | Evolution of confidence index in Italy
Monthly evolution, consumers and business
120
110
100
90
80
70
60
50
Source: ISTAT
Consumers Business
| 3 |
MFE ITALIAN BUSINESS | Good & Service Consumption in Italy
12M 2021 vs 2020 | 12M 2021 vs 2019 | 12M 2022 vs 2021 | 12M 2022 vs 2019 | 3M 2023 vs 2022 |
SERVICES: +12.6% | SERVICES: -22.1% | SERVICES: +16.0% | SERVICES: -10.8% | SERVICES: +6.6% |
AVG: +8.3% | AVG: -7.4% | AVG: +4.2% | AVG: -4.1% | AVG: +1.7% |
GOODS: +7.0% | GOODS: -0.9% | GOODS: +0.2% | GOODS: -1.1% | GOODS: +0.2% |
65
45
25
5
-15
-35
-55
-75
services goods AVG
Source: CONFCOMMERCIO
| 4 |
MFE ITALIAN BUSINESS | Analysis of the advertising market
TOTAL ADVERTISING MARKET Q1 2023 (% yoy)
29.4 | |||||
11.9 | |||||
8.1 | |||||
3.5 | 0.5 | ||||
1.3 | |||||
Tot.Adv Mkt | TV | Radio | Digital | OOH + GO TV |
MFE ITALIAN BUSINESS Q1 2023 +0.4% yoy
Source: Ac Nielsen - Direct Mail excluded
TOTAL ADVERTISING REVENUES INDEX
108 | 108 | ||
106 | |||
103 | |||
100 | 100 | 100 | 100 |
96 | 95 | ||
Q1 2020 | Q1 2021 | Q1 2022 | Q1 2023 | ||
TOT. MKT | MFE | TOT. MKT ex. MFE | |||
| 5 |
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MFE-MEDIAFOREUROPE NV published this content on 24 May 2023 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 31 May 2023 07:57:24 UTC.