Mahindra & Mahindra Limited : Mahindra Blues Festival is back with global superstars on February 11 and 12

Buddy Guy with special guest Robert Randolph, Taj Mahal Trio, John Lee Hooker Jr, Ana Popovi? and Soulmate to perform in second edition of Asia's biggest Blues Festival

MUMBAI, 5 JANUARY 2012:The Mahindra Group today announced the launch of the second season of the prestigious Mahindra Blues Festival, giving lovers of Blues music another opportunity totreat themselves to some of the very best in global Blues at Asia's largest and finest blues event. Artists that include five-time Grammy winner Buddy Guy with special guest Robert Randolph, Taj Mahal Trio, John Lee Hooker Jr, Ana Popovi?, and the will entertain crowds with their soulful performances, insightful workshops, and enlightening talks at the festival on 11 and 12 February 2012 in the historic Mehboob Studios in Bandra, Mumbai.

The weekend festival will give Indians a fantastic chance to witness a number of international Blues superstars, many of whom are considered to be among the best in the world, and top home-grown talent in the form of Soulmate.

Speaking about the festival, Anand Mahindra, Vice Chairman & Managing Director, Mahindra & Mahindra Ltd. said, "Our presence in various international markets helps us in transplanting local performing arts to other geographies thereby connecting communities around the world. The Mahindra Blues Festival - now an annual event and in its second year - is one such endeavour that seeks to promote a genre that has yet to receive the recognition it deserves in India and around the world."

With a brand new line-up, multiple concerts and sessions with the artists, and an iconic venue designed to create a fantastic Blues-like atmosphere, the festival promises to be one to look forward to. Chicago Blues veteran and multi-Grammy winner Buddy Guy, a definitive Blues artiste and a key influence on popular rock and Blues artistes like Eric Clapton, Jimi Hendrix and Stevie Ray Vaughan will be on his second visit to perform at the festival, and will also feature special guest and funk legend Robert Randolph who was included by the Rolling Stones Magazine in its list of 100 greatest guitarists of all time. The line-up also includes two-time Grammy nominee John Lee Hooker Jr., and award-winning Serbian blues guitarist and singer Ana Popovi?. Grammy winner and nine-time nominee Henry Saint Clair Fredericks's well-known blues outfit, Taj Mahal Trio will join these artistes.

The choice of Mumbai as the venue for the Mahindra Blues Festival  is fitting as not only is it where the Mahindra Group is headquartered, but also because it's a truly international city. In its first season, the festival made an instant connect with the citizens of Mumbai - who experience exaggerated amounts of struggle, strife and success and take all this on with a smile on their face and a song on their lips!

The Mahindra Group has had a long history of preserving and nurturing the social and cultural fabric of communities it operates in. In addition to a wide array of CSR programs, the Group has been consistently supporting programs in Arts and Culture. The Mahindra Excellence in Theatre Awards (META) celebrated its sixth anniversary this year. META showcases and honours indigenous talent from remote areas of India in New Delhi each year. The Mahindra Sanatkada Lucknow Festival held annually in the memory of Mrs. Indira Mahindra aim to revive the fast fading Lucknowi Tehzeeb.

 The tickets to the Mahindra Blues Festival will be available shortly at   More information regarding the festival is available on the official website.

 The Mahindra Blues Festival is promoted and produced by Oranjuice Entertainment.

 About The Mahindra Group

The Mahindra Group focuses on enabling people to rise. Mahindra operates in the key industries that drive economic growth, enjoying a leadership position in tractors, utility vehicles, information technology and vacation ownership. Mahindra has a presence in the automotive industry, agribusiness, aerospace, components, consulting services, defence, energy, financial services, industrial equipment, logistics, real estate, retail, steel and two wheelers.

A US $14.4 billion multinational group based in Mumbai, India, Mahindra employs more than 144,000 people in over 100 countries.

In 2011, Mahindra featured on the Forbes Global 2000 list, a listing of the biggest and most powerful listed companies in the world. Dun & Bradstreet also ranked Mahindra at No. 1 in the automobile sector in its list of India's Top 500 Companies. In 2010, Mahindra featured in the Credit Suisse Great Brands of Tomorrow.

In 2011, Mahindra acquired a majority stake in Korea's SsangYong Motor Company.

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