David's Bridal Debuts Zoey Messaging Concierge, Helping Customers Plan the Events of Their Dreams on Apple Business Chat
January 21, 2020 at 02:00 pm
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David's Bridal announced the debut of their messaging-powered experience for customers, led by concierge bot Zoey. The new solution, enabled by global conversational commerce solutions provider LivePerson, gives customers a white-glove experience through Apple Business Chat – a new way for businesses to connect to customers using the Messages app on Apple products. David's Bridal is a retail industry leader in launching this technology and the only wedding retailer to offer this service. Messaging on mobile devices has become the preferred channel for David's Bridal customers, now representing over 50% of their total contact center traffic. The Zoey-led messaging experience is powered by LivePerson's conversational platform, LiveEngage, which connects brands to messaging channels and voice assistants. Within LiveEngage, LivePerson's artificial intelligence orchestrates human agents and bots to provide outstanding consumer experiences at scale.
LivePerson, Inc. is a digital customer conversation company. The Companyâs segment is Business, which enables brands to leverage the Conversational Cloudâs sophisticated intelligence engine to connect with consumers through an integrated suite of mobile and online business messaging technologies. Its business solutions offerings include The Conversational Cloud and LivePersonâs Conversational AI. The Conversational Cloud, its enterprise-class digital customer conversation platform, enables businesses and consumers to connect through conversational channels, such as voice, in-app and mobile messaging, while leveraging bots and artificial intelligence (AI) to increase efficiency. Its mobile and online messaging solutions are targeted at corporate executives whose primary responsibility is optimization of customer care, sales and marketing. Its customers include Fortune 500 companies, dedicated Internet businesses, a range of online merchants, automotive dealers, and others.
LIVEPERSON, INC. 
