Grounded People Apparel Inc. announced that the new Sao Paulo unisex shoe collection is now available for purchase on company website. The São Paulo unisex shoes are available in high-top and low-cut styles in black and khaki colours starting at $219. As part of the Company's dedication towards sustainability and preservation of valuable natural resources (without sacrificing product quality, comfort, or style), the shoes feature extra-durable outsoles made from used car tires (black) or volcanized natural rubber (khaki) to provide improved comfort and traction, all-metal D hooks to provide reliability when consumers go to lace up, and 100% recycled cotton.

The Collection is backed by an industry-disrupting five-year warranty program (the "Warranty Program" or "Program") that will provide Grounded customers replacement shoes should any manufacturing defects arise. The Warranty Program is a testament to the confidence the Company has in its products and its commitment to establishing and maintaining a strong relationship with its customers. The Collection is named in recognition of Sao Paulo, Brazil, the state in which the shoes are manufactured.

The Sao Paulo unisex shoe, like all Grounded People products, is made with recycled materials, and a portion of each sale will be donated to one of the Company's globally partnered charities through its LACES program (Learn to Achieve and Create Everlasting Sustainability).