|
Real-time Estimate
Other stock markets
|
5-day change | 1st Jan Change | ||
| 28.02 EUR | -3.01% |
|
+1.75% | +25.43% |
| 12:58pm | Investors refuse to share Adidas' World Cup euphoria | RE |
| 10:15am | Adidas shares tumble, heavy advertising spending weighs | DP |
| Market Cap | 4.25B 4.84B 3.97B 3.64B 6.82B 464B 6.99B 47.07B 18.41B 229B 18.17B 17.78B 793B | P/E 2026 * |
-18.1x | P/E 2027 * | 79.5x |
|---|---|---|---|---|---|
| Enterprise Value | 5.66B 6.44B 5.29B 4.85B 9.08B 617B 9.3B 62.68B 24.51B 305B 24.19B 23.67B 1,056B | EV / Sales 2026 * |
0.81x | EV / Sales 2027 * | 0.76x |
| Free-Float |
66.42% | Yield 2026 * |
-
| Yield 2027 * | 0.29% |
Last Transcript: PUMA SE
| 1 day | -3.13% | ||
| 1 week | +1.05% | ||
| Current month | +4.51% | ||
| 1 month | +4.51% | ||
| 3 months | +6.93% | ||
| 6 months | +28.37% | ||
| Current year | +24.57% |
| 1 week | 26.92 | 29.61 | |
| 1 month | 26.05 | 29.61 | |
| Current year | 18.28 | 30.31 | |
| 1 year | 15.3 | 30.31 | |
| 3 years | 15.3 | 65.98 | |
| 5 years | 15.3 | 115.4 | |
| 10 years | 15.3 | 115.4 |
| Manager | Title | Age | Since |
|---|---|---|---|
Arthur Hoeld
CEO | Chief Executive Officer | 57 | 30/06/2025 |
| Director of Finance/CFO | 58 | 30/04/2026 | |
Andreas Hubert
COO | Chief Operating Officer | - | 31/08/2025 |
| Director | Title | Age | Since |
|---|---|---|---|
Martin Köppel
BRD | Director/Board Member | 52 | 18/10/2011 |
Bernd Illig
BRD | Director/Board Member | 54 | 31/12/2004 |
Fiona May Oly
BRD | Director/Board Member | 56 | 17/04/2019 |
| Date | Insider | Type | Main position | Quantity | % Market Cap. | |
|---|---|---|---|---|---|---|
| 25/11/25 | Buy | Chief Financial Officer | 2,525 | 0.0017% | ||
| 20/11/25 | Buy | Chief Operating Officer | 5,500 | 0.0037% | ||
| 01/10/25 | Free | Chief Executive Officer | 27,618 | 0.0184% |
| Change | 5-day change | 1-year change | 3-year change | Capi.($) | ||
|---|---|---|---|---|---|---|
| -3.20% | +1.05% | +43.09% | -54.79% | 4.84B | ||
| +1.52% | +4.76% | -1.16% | -43.97% | 263B | ||
| +1.82% | +3.32% | -5.14% | -45.69% | 87.83B | ||
| +0.77% | +1.46% | +24.37% | +187.14% | 22.36B | ||
| +0.87% | +3.27% | +1.66% | -25.59% | 15B | ||
| -2.82% | +5.33% | -43.56% | -69.22% | 13.52B | ||
| +0.36% | +2.74% | +25.37% | +64.30% | 9.49B | ||
| +2.12% | +7.24% | +4.94% | +82.81% | 9.44B | ||
| +0.20% | +0.82% | +9.09% | +38.20% | 7.27B | ||
| -0.93% | -9.92% | +17.06% | -24.84% | 5.93B | ||
| Average | +0.31% | -0.21% | +7.57% | +10.84% | 43.83B | |
| Weighted average by Cap. | +1.33% | -1.44% | -0.26% | -26.10% |
| 2026 * | 2027 * | |
|---|---|---|
| Net sales | 6.95B 7.91B 6.49B 5.96B 11.15B 758B 11.43B 76.97B 30.1B 375B 29.71B 29.07B 1,297B | 7.39B 8.41B 6.9B 6.33B 11.85B 805B 12.14B 81.77B 31.98B 399B 31.57B 30.88B 1,378B |
| Net income | -236M -268M -220M -202M -378M -25.71B -388M -2.61B -1.02B -12.72B -1.01B -986M -43.99B | 53.44M 60.82M 49.88M 45.78M 85.7M 5.83B 87.81M 592M 231M 2.88B 228M 223M 9.97B |
| Net Debt | 1.41B 1.6B 1.32B 1.21B 2.26B 154B 2.32B 15.6B 6.1B 76.04B 6.02B 5.89B 263B | 1.36B 1.54B 1.26B 1.16B 2.17B 148B 2.23B 15B 5.87B 73.1B 5.79B 5.66B 253B |
| Date | Price | Change | Volume |
|---|---|---|---|
| 30/07/26 | €28.06 | -2.87% | 264,161 |
| 29/07/26 | €28.89 | -1.06% | 662,609 |
| 28/07/26 | €29.20 | +2.49% | 456,052 |
| 27/07/26 | €28.49 | +1.79% | 484,106 |
| 24/07/26 | €27.99 | +1.82% | 726,018 |
Trader
This super rating is the result of a weighted average of the rankings based on the following ratings: Valuation (Composite), EPS Revisions (4 months), and Visibility (Composite). We recommend that you carefully review the associated descriptions.
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ESG MSCI
The MSCI ESG score assesses a company’s environmental, social, and governance practices relative to its industry peers. Companies are rated from CCC (laggard) to AAA (leader). This rating helps investors incorporate sustainability risks and opportunities into their investment decisions.

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