Cloudflare announced Accelerated Mobile Links, a solution to make the experience of browsing the mobile web as fast as using a native application. Accelerated Mobile Links automatically identifies links to content supporting the open-source Accelerated Mobile Pages (AMP) format and renders it within milliseconds of the link being clicked. AMP is a way to build static mobile web pages that render fast. The AMP Project, founded by Google, is an open-source initiative aimed at optimizing mobile content and making it available anywhere, instantly. When customers turn on Accelerated Mobile Links for their web properties, Cloudflare identifies all links that have AMP content and makes them available, natively, via a viewer inside the original page. This gives content aggregators and news publishers a way for their users to consume third party AMP content on their web properties just like they can on Google.com, without losing visitor traffic. Cloudflare worked in conjunction with the Google team to build the first non-Google AMP cache, which will deliver AMP links instantly for a better user experience. The benefits of Accelerated Mobile Links include: App-Quick Browsing Experience: Accessing mobile content through Accelerated Mobile Links is at least three times faster than on traditional mobile web properties, offering publishers an ideal platform to deliver mobile content. Increased User Engagement: Users can quickly view AMP-enabled external mobile content without ever having to leave the web page. This provides a more native app feel for mobile web properties and keeps traffic on publishers' pages. Secure Global Caching: AMP-enabled pages linked to web properties are cached across 102 data centers, in 50 different countries. They meet strict AMP HTML validation rules, and are checked for potential security issues like XSS attacks.
Cloudflare, Inc. is a connectivity cloud company. It is a global cloud services provider that delivers a range of services to businesses of all sizes and in all geographies. Its network serves as a scalable, unified control plane to deliver security, performance, and reliability across on-premise, hybrid, cloud and software-as-a-service applications. Its integrated suite of products consists of solutions for an organization's external-facing infrastructure, such as Websites, applications and application programming interfaces to deliver security and reliability; solutions to serve an organization's internal resources, such as internal networks and devices; developer-based solutions and consumer offerings. Its security products include Web Application Firewall, Bot Management, SSL/TLS Encryption and Secure Origin Connection. Its performance products include Content Delivery, Intelligent Routing, Content Optimization and Others. It also offers a zero trust infrastructure access platform.
CLOUDFLARE, INC. 
