“Bilibili strives to enrich the everyday lives of China’s young generations in all of their life stages, facilitating their personal growth and connections through high-quality content,” said Mr.
As part of that commitment, the Company’s 2022 ESG report details our efforts in content quality, community management, content creator and supplier empowerment, human capital development, corporate governance, social charitable activities, positivity advocacy, environmental protection, cybersecurity and privacy protection, minor protection, among other initiatives. Our aim is to provide our investors and other stakeholders with a transparent view of our operations and procedures alongside the positive contributions that
Highlights of our 2022 ESG achievements:
1. Quality Content and
We are committed to building a diverse content ecosystem and friendly community for young generations. We take active initiatives to take care of their mental health and continue to improve our minors’ protections. In 2022, we:
- Generated over 3.4 billion average daily video views, with 95% from the high-quality content created by our content creators.
- Promoted users’ engagement within our community, resulting in 13.6 billion monthly interactions in the fourth quarter of 2022.
- Provided rich pan-knowledge content, attracting 190 million users to study on
Bilibili . - Published our 2022 Community Governance Annual Report to fully disclose our community management practices.
- Supported 280,000 users with negative emotions via our
Charging Station program. - Launched our Family Platform and offered enriched science and aesthetic content for teenagers.
2. Empowering Content Creators and Suppliers
- Increased the number of content creators who received monetary rewards from
Bilibili by 64% year-over-year in the fourth quarter of 2022. - Had over 3,500 employees offering professional support to content creators in 2022.
- Offered support to underprivileged content creators, calling for our community to help people with disabilities.
- Upgraded our anime producers support program, and distributed a total of 24 Chinese anime worldwide as of
October 29, 2022 .
3. Human Capital and Corporate Governance
We highly value our employees’ contribution to our Company, as well as responsible governance practices. We are dedicated to conducting compliance operations, implementing intellectual property protection, and continuing to improve our cybersecurity protection. Toward those goals, in 2022, we:
- Optimized our training system, covering 94% of our employees.
- Provided support for employees to grow as individuals; over 3,600 employees joined self-initiated interest clubs.
- Established a sound business ethics system that covers all employees.
- Established comprehensive measures to protect intellectual property rights.
- Obtained ISO information security certifications for over 80% of our business to protect cybersecurity.
4. Social Endeavors
We take in-depth looks at ways to integrate social needs with our business operations and actively participate in various public welfare pursuits. In 2022, the Company:
- Launched the Bilibili Charity Platform, attracting over 30 reputable public welfare organizations joined.
- Supported the building of
Yili Primary School , accumulated supporting 5 rural schools and benefiting 6,343 students. - Supported rural schools’ innovation projects via Bilibili Happy Scholarship.
- Provided culturally uplifting content on
Bilibili that was watched by 160 million traditional Chinese culture enthusiasts.
5. Environmental Protection
We are very mindful of climate-related issues and their potential impact on the global environment. Against that backdrop, we value environmental protection across our business activities, as well as leverage our content library to promote climate awareness among our users. In 2022, we:
- Continued to pursue the Bilibili Environmental Management Goals which we initiated in 2021.
- Implemented green operation initiatives, successfully reducing our total greenhouse gas (GHG) emissions.
- Launched 10 environmental protection-related projects on the Bilibili Charity Platform.
- Supported 9.5 billion video views of environmental protection-related content.
Our 2022 ESG report is provided in both Chinese and English. For the purpose of environmental protection, we strongly recommend the electronic version, which is on the Company’s investor relations website at http://ir.bilibili.com as well as the HKEX’s website at http://www.hkexnews.hk.
About
For more information, please visit: http://ir.bilibili.com.
For investor and media inquiries, please contact:
In
Tel: +86-21-2509-9255 Ext. 8523
E-mail: ir@bilibili.com
Tel: +86-10-6508-0677
E-mail: bilibili@tpg-ir.com
In
Tel: +1-212-481-2050
E-mail: bilibili@tpg-ir.com
Source:
2023 GlobeNewswire, Inc., source