BASE : Airs New Television Commercial from Wednesday, June 1
June 01, 2022 at 12:42 am
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Notice: This document is an excerpt translation of the original Japanese document and is only for reference purposes. In the event
of any discrepancy between this translated document and the original Japanese document, the latter shall prevail.
June 1, 2022
To Whom it May Concern:
Company name:
BASE, Inc.
Representative:
Representative Director and CEO Yuta Tsuruoka
(Code: 4477, Tokyo Stock Exchange Growth Market)
Inquiries:
Director and CFO Ken Harada
TEL 03-6441-2075
BASE Airs New Television Commercial from Wednesday, June 1
BASE, Inc. (Location: Minato-ku, Tokyo; Representative Director and CEO: Yuta Tsuruoka), operator of the "BASE" online shop creation service, has aired a new television commercial featuring celebrity and actual BASE shop owner Shingo Katori, launched Wednesday, June 1.
■ Commercial Design
The BASE service makes online shop creation easy for all, which has earned it great popularity. This new commercial shines a spotlight on BASE's excellent track record, having the most online shops opened for five consecutive years1, and the creation of its "Growth Plan"2, a new fee
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structure launched on April 18 that offers the lowest fees in the industry.
Like the many shop owners who have chosen BASE, the service continues to offer easy establishment of shops, even for first-timers. Plus, with the new Growth Plan fee structure, shop owners enjoying significant sales but concerned about fees rising alongside their sales numbers will find that BASE has become even easier to use. The new commercial gives viewers a look at this new, more accessible BASE to a broader range of shop owners.
"Survey on online shop creation services used to open an online shop within the past year" (February 2022; Survey firm: Macromill, Inc.)
The Growth Plan is a new fee structure offering reduced fees for shops with monthly sales of over 170,000 yen. When a shop's monthly sales exceed 170,000 yen, the shop can take advantage of the lowest fees in the industry by switching to the Growth Plan.
(End of document)
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Base Inc. published this content on 01 June 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 31 May 2022 23:41:08 UTC.
BASE, Inc. is a Japan-based company engaged in the provision of e-commerce platform, online payment services and financing services. The Company operates through two business segments. The BASE segment is engaged in the provision of e-commerce platform that provides online shop creation services and shopping mall apps that allow customers to purchase products from the shops established there. The PAY segment is engaged in the development of PAY.JP, which allows easy introduction of online payments to Web services and existing online shops, as well as PAY ID, which provides unique ID payment services.
BASE,INC. 
