The Board of Directors of Alliance Select Foods International Inc. announced the appointment of Mr. Jeoffrey P. Yulo as Chief Executive Officer. Mr. Yulo is an overall strategic business leader with strong competence in customer management including distributorship, key accounts, strategic marketing and brand management. He has handled roles in manufacturing, supply chain, financial planning and quality assurance.

He has extensive experience working locally and internationally and held senior leadership roles in Unilever, Reckitt Benckiser, GSK, Coca-Cola Femsa. Before joining the Company, he was Chief Operating Officer in Goldilocks Bakeshop Incorporated where he led the overall strategy of the company and successfully sustained the business despite the challenges of the pandemic. Mr. Yulo graduated from the Colegio de San Agustin in 1993 with a Bachelor's s degree in Marketing Management.

Mr. Yulo was the Chief Operating Officer of Goldilocks Bakeshop Incorporated Philippines from January 2020 to October 2021, and was the Chief Operating Officer and Assistant Country Director - Philippines for Cargill - Joy Meats Production, Inc. from June 2018 to April 2019. He served as the Commercial Projects Director in Latin America, and the Project Management Director - Philippines for Coca-Cola FEMSA from 2015 to 2018. Mr. Yulo was a General Manager for Glaxo SmithKline Philippines-Consumer healthcare from 2013 to 2015, and Country General Manager for Reckitt Benckiser Philippines, Inc. from 2010 to 2013.

From 2000 to 2010, Mr. Yulo was with Masterfoods Philippines, Inc. /Wrigley Phils. Inc. where he served in various capacities until he was appointed as National Sales Director in 2004. Mr. Yulo started his career with Unilever Philippines, Inc., where he was National Merchandising Manager.