![Flávio Gurgel Rocha](data:image/svg+xml,<svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" fill="%231b1b1b" class="bi bi-person-fill" viewBox="0 0 16 16"><path d="M3 14s-1 0-1-1 1-4 6-4 6 3 6 4-1 1-1 1zm5-6a3 3 0 1 0 0-6 3 3 0 0 0 0 6"/></svg>)
Flávio Gurgel Rocha
Chairman at
GUARARAPES CONFECÇÕES S.A.
Net worth: 214 M $ as of 30/07/2026
Profile
Flávio Gurgel Rocha is currently the Chairman at Guararapes Confecções SA, a Member at Federação das Indústrias do Estado de São Paulo, and a Member at Instituto de Estudos para o Desenvolvimento Industrial.
Previously, he served as the Chairman & Chief Executive Officer at Lojas Riachuelo SA from 2011 to 2016 and as the Chairman & Chief Executive Officer at Midway SA - Crédito, Financiamento e Investimento.
He was also a Member at Associação Comercial de São Paulo.
Mr. Gurgel Rocha holds a graduate degree from Harvard Business School.
Known holdings in public companies
| Company | Date | Number of shares | Valuation | Valuation date |
|---|---|---|---|---|
RIACHUELO 27.19% | 22/12/2025 | 136,510,408 ( 27.19% ) | 214 M $ | 30/07/2026 |
Flávio Gurgel Rocha active positions
| Companies | Position | Start |
|---|---|---|
| GUARARAPES CONFECÇÕES S.A. | Chairman | - |
Federação das Indústrias do Estado de São Paulo
 Federação das Indústrias do Estado de São Paulo Miscellaneous Commercial ServicesCommercial Services Operates industry trade association | Corporate Officer/Principal | - |
Instituto de Estudos para o Desenvolvimento Industrial
 Instituto de Estudos para o Desenvolvimento Industrial Miscellaneous Commercial ServicesCommercial Services Engages in industrial development and training | Corporate Officer/Principal | - |
Former positions of Flávio Gurgel Rocha
| Companies | Position | End |
|---|---|---|
Midway SA - Crédito, Financiamento e Investimento
 Midway SA - Crédito, Financiamento e Investimento Finance/Rental/LeasingFinance Provides consumer financing solutions | Chief Executive Officer | - |
Associação Comercial de São Paulo
 Associação Comercial de São Paulo Miscellaneous Commercial ServicesCommercial Services Operates as a professional business association | Corporate Officer/Principal | - |
Lojas Riachuelo SA
 Lojas Riachuelo SA Apparel/FootwearConsumer Non-Durables Owns and operates apparel department store chain | Chief Executive Officer | - |
Training of Flávio Gurgel Rocha
Experiences
Positions held
Active
Inactive
Listed companies
Private companies
Connections
72
1st degree connections
7
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 7 |
|---|---|
Guararapes Confecções SA
 Guararapes Confecções SA Wholesale DistributorsDistribution Services Engages in retail clothing store chains | Distribution Services |
Associação Comercial de São Paulo
Associação Comercial de São Paulo Miscellaneous Commercial ServicesCommercial Services Operates as a professional business association | Commercial Services |
Lojas Riachuelo SA
Lojas Riachuelo SA Apparel/FootwearConsumer Non-Durables Owns and operates apparel department store chain | Consumer Non-Durables |
Federação das Indústrias do Estado de São Paulo
Federação das Indústrias do Estado de São Paulo Miscellaneous Commercial ServicesCommercial Services Operates industry trade association | Commercial Services |
Instituto de Estudos para o Desenvolvimento Industrial
Instituto de Estudos para o Desenvolvimento Industrial Miscellaneous Commercial ServicesCommercial Services Engages in industrial development and training | Commercial Services |
Midway SA - Crédito, Financiamento e Investimento
Midway SA - Crédito, Financiamento e Investimento Finance/Rental/LeasingFinance Provides consumer financing solutions | Finance |
Harvard Business School
 Harvard Business School Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
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