Whirlpool : Spain wins three Product of the Year Awards
January 10, 2019 at 05:19 pm
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Whirlpool Spain has once again stood out at the Product of the Year Awards, managing to position three of its appliances among the 47 most innovative products of 2019 in Spain. The Product of the Year is the only national event in which consumers choose the most innovative consumer goods of the year. The contest originated in France in 1987 and is currently held in more than 40 countries around the world. This is the 19th edition in Spain.
The winners in Spain were chosen following a study conducted last October by the Netquest consumer panel and BQS on a selection of new products launched on the market between January 1, 2017 and October 31, 2018 in the Food, Hygiene-Cosmetics, Drugstore, Appliances, Home and Parapharmacy sectors.
Over 10,000 consumers consulted assessed the innovation of each of the candidate products and rated their own degree of purchase intention. In addition, a product test was carried out on 100 consumers per participant to assess such diverse qualities as quality-price ratio, packaging, flavour, perfume, efficacy, as well as intention to purchase after the test and aspects to be improved.
Whirlpool Freespace microwave
The Whirlpool Freespace microwave (model MWF 206 SB) was also rated as one of the best products. The consumer can accomplish any cooking task thanks to the Crisp Technology and as well the FlatBase Technology that allows the consumer to maximize the space used. This multi-function oven makes cooking easy and stress-free, enabling the consumer to enjoy a great range of recipes. Respondents admired the oven's design, practicality and capability of cooking several dishes at once.
Whirlpool Absolute built-in multi-function oven
The Whirlpool Absolute built-in multi-function oven (model OAKZ 97961 SP IX) has also been rated as one of the best products. The consumer can accomplish any cooking task with ease in three simple steps, thanks to the central knob with 6th Sense technology. With 16 automatic programmes, the multi-function oven makes cooking easy and stress-free, enabling the consumer to enjoy a great range of recipes. In this case, the respondents have valued the design, its practicality and capability of cooking several dishes at once.
Whirlpool SupremeClean Dishwasher
Finally, a place amongst the winners was also secured by the innovative technology and special features of Whirlpool's SupremeClean dishwasher (model WFO 3O32 P). With its Supreme cleaning efficiency thanks to 6TH SENSE technology . PowerClean Pro has an additional set of 28 powerful jet sprayers on the back of the tub to clean also items positioned vertically.
6TH SENSE detects level of soil and adjusts water pressure making possible:
an improved coverage of the items
an efficient management of water pressure
more loading combinations
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Whirlpool Corporation published this content on 10 January 2019 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 10 January 2019 17:18:05 UTC
Whirlpool Corporation is a global kitchen and laundry company. The Companyâs segments include Major Domestic Appliances (MDA) North America; MDA Europe, MDA Latin America; MDA Asia, and Small Domestic Appliances (SDA) Global. The Company in the United States and Canada, market and distributes major home appliances and other consumer products under the Whirlpool, KitchenAid, Maytag, Amana, InSinkErator, JennAir, affresh, Swash, everydrop and Gladiator brand names to retailers, distributors, and builders, and directly to consumers. In Europe, the Company markets and distributes major domestic appliances under the Whirlpool, Indesit, Hotpoint, Bauknecht, Ignis, Maytag and Privileg brand names. In Latin America, the Company produces, market and distributes primarily Consul, Brastemp, Whirlpool, KitchenAid, Acros, Maytag and Eslabon de Lujo brand names. In Asia, the Company market primarily under the Whirlpool, Elica, Maytag, KitchenAid, and Indesit brand names.