True Religion Apparel, Inc. and Titan Industries Inc. and are pleased to announce the launch of True Religion Brand Jeans Footwear for women. The True Religion Brand Jeans footwear collection is scheduled to launch in spring 2011 with approximately 30 styles. The collection will be distributed in major department stores and the best specialty stores nationwide and internationally.

Designed for a fashion conscious customer, the True Religion Brand Jeans footwear collection embodies timeless style and the hippie bohemian chic flair that have made True Religion a global leader in premium denim and casual sportswear.

Jeffrey Lubell, Chairman, Chief Executive Officer and Chief Merchant of True Religion Apparel, Inc. commented, ?We are excited to launch our women's footwear collection and look forward to working with Titan on such an important category.?

The collection is anchored by luxurious materials and details. Neutral leathers play a major role. Brown vachettas, nude baby calf and tan nubuck are featured prominently. Metallic leathers, patent leathers and bright exotic skins are utilized as accents to the neutrals and make the collection stand out. This combination gives the shoes in the collection a seductive and playful mood, whether in an embellished flat, a braided wedge or a sexy stiletto. The collection will be priced from $125 to more than $250 at retail.

Joe Ouaknine, CEO of Titan, stated, ?True Religion Brand Jeans is a designer brand with a specific vision, differentiated design aesthetic, and a very loyal customer. In re-launching the women's collection, we see a multi-faceted opportunity to create fashionable ready-to-wear footwear for the True Religion Brand Jeans customer as well as a broader audience of consumers. We look forward to helping True Religion Brand Jeans expand into a global lifestyle brand and footwear powerhouse.?

About True Religion Apparel, Inc.

True Religion Apparel, Inc. is a growing, design-based jeans and jean-related sportswear brand. The company designs, manufactures and markets True Religion Apparel products, including its premium True Religion Brand Jeans. Its expanding product line, which includes high-quality, distinctive styling and fit in denim, sportswear, and licensed products, may be found in contemporary department stores and boutiques in 50 countries around the world, including the United States, Canada, Germany, United Kingdom, Japan, Korea, France, Spain, Sweden, Greece, Italy, Mexico, Australia, South Africa and China. For more information, please visit www.truereligionbrandjeans.com.

About Titan Industries

Titan Industries, Inc. was founded in 1998 by Joe Quaknine and Sal Palermo and has become a key resource in women's fashion footwear. Presently with an emphasis on high fashion footwear made from an array of fun yet sophisticated materials, Joe has created ?artistic? and unique footwear branding his licensors with quality and style. Titan currently holds the footwear licensing for Badgley Mischka, Betsey Johnson, Bebe, Harajuku Lovers and LAMB, as well as partners in Charles Jourdan US and owners of Penny Loves Kenny footwear brands. For more info, please visit www.titanindustriesinc.com.

True Religion Apparel, Inc.
Pete Collins, Chief Financial Officer
323-266-3072
or
Investor Relations
ICR, Inc.
Joseph Teklits/Jean Fontanam, 203-682-8200
or
Titan Industries
Rachel Taylor, Public Relations Director
714-934-8800