Forward Looking Statements

The following Management's Discussion and Analysis of Financial Condition and Results of Operations ("MD&A") should be read in conjunction with the interim consolidated financial statements, and notes thereto, for the quarter ended May 31, 2021 contained under Item 1 of this Quarterly Report on Form 10-Q ("Form 10-Q") and in conjunction with the annual consolidated financial statements, and notes thereto, contained in the Annual Report on Form 10-K for the fiscal year ended November 30, 2020 ("Form 10-K"). Unless otherwise indicated herein, the discussion and analysis contained in this MD&A includes information available through July 20, 2021.

Certain statements contained in this MD&A may constitute forward-looking statements as defined under securities laws. Forward-looking statements may relate to our future outlook and anticipated events or results and may include statements regarding our future financial position, business strategy, budgets, litigation, projected costs, capital expenditures, financial results, taxes, plans and objectives. In some cases, forward-looking statements can be identified by terms such as "anticipate", "estimate", "intend", "project", "potential", "continue", "believe", "expect", "could", "would", "should", "might", "plan", "will", "may", "predict", the negatives of such terms, and other similar expressions concerning matters that are not historical facts. To the extent any forward-looking statements contain future-oriented financial information or financial outlooks, such information is being provided to enable a reader to assess our financial condition, material changes in our financial condition, our results of operations, and our liquidity and capital resources. Readers are cautioned that this information may not be appropriate for any other purpose, including investment decisions.

Forward-looking statements contained in this MD&A are based on certain factors and assumptions regarding expected growth, results of operations, performance, and business prospects and opportunities. While we consider these assumptions to be reasonable, based on information currently available, they may prove to be incorrect. Forward-looking statements are also subject to certain factors, including risks and uncertainties that could cause actual results to differ materially from what we currently expect. These factors are more fully described in the "Risk Factors" section at Item 1A of the Form 10-K.

Forward-looking statements contained in this commentary are based on our current estimates, expectations and projections, which we believe are reasonable as of the date of this report. You should not place undue importance on forward-looking statements and should not rely upon this information as of any other date. Other than as required under securities laws, we do not undertake to update any forward-looking information at any particular time.

All dollar amounts in this MD&A are expressed in thousands of U.S. dollars unless otherwise noted.





Results of Operations



The following summary of our results of operations should be read in conjunction with our unaudited consolidated financial statements for the three and six month periods ended May 31, 2021 and May 31, 2020.






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Our operating results for three month periods ended May 31, 2021 and May 31, 2020 are summarized as follows:





                         Three              Three
                      Months Ended      Months Ended
                        May 31,            May 31,
                          2021              2020

Revenues             $       46,243     $     244,102
Gross Profit         $       21,663     $      76,862
Operating Expenses   $      537,978     $   1,119,556
Other Expenses       $      200,008     $  (9,019,748 )
Net Loss             $     (716,323 )   $ (10,062,442 )

Add back:
Interest Expense     $      200,008     $   1,001,119
Depreciation         $          -0-     $       2,095
Amortization         $          -0-     $         -0-

EBITDA               $     (516,315 )   $  (9,059,228 )

Add back:
Derivative Loss      $          -0-     $   8,028,629

Adjusted EBITDA      $     (516,315 )   $  (1,030,599 )





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Revenues and Gross Profits



Sales in the first quarter of 2021 decreased to $46,243 versus $244,102 in the prior period. The decrease was the result of the inability to fulfill various purchase orders due to out of stock (OOS) of certain SKU's. We expect this lack of supply to resolve over the next three months. Gross profit decreased to $21,663 (46.8% of revenues) versus $76,862 (31.5% of revenues).





Operating Expenses



Our operating expenses for the three month period ended May 31, 2021 and May 31,
2020 is summarized below:



                                                              Three           Three
                                                             Months          Months
                                                            Ended May       Ended May
                                                               31,             31,
                                                              2021            2020
Professional Fees                                          $    80,478     $   120,235
General & Administrative Expenses                          $   374,804     $   622,589
Marketing, Selling & Warehousing Expenses                  $    34,451     $   326,557
Management Salary                                          $    47,500     $    35,125
Rent                                                       $       745     $    15,050

Operating expenses for the three month period ended May 31, 2021 were $537,978 as compared to $1,119,556 for the comparative period in 2020, a decrease of 51.9%. The decrease in our operating expenses was primarily due to a decrease in general & administrative expenses as a result of cost reductions and decreased marketing and selling expenses related to the decrease in sales. Legal expenses also decreased by $45,571. Subject to raising additional capital, we expect our operating expenses to increase as we ramp up our selling activities





Other Expenses


Other expenses for the three month period ended May 31, 2021 were $200,008 as compared to $9,019,748 for the comparative period in 2020, a decrease of 97.8%. The decrease in other expenses was primarily due to a decrease in non-cash derivative loss of $8,028,629 and a decrease in interest expense of $801,111 related to lower debt levels of $358,135, elimination of non-cash interest expense related to the impact of amortization of debt discount from convertible notes entered into in 2016, 2017 and 2018 of $168,410, and non-cash derivative loss of $274,566 on the revaluation of the embedded conversion option of all the convertible notes. This was partially offset by a $10,000 gain on debt forgiveness in the prior period. We expect interest expense to remain constant.





Non-GAAP Financial Measure


The following non-GAAP financial measures are presented in this quarterly report on Form 10-Q to supplement the financial information we present on a GAAP basis. We monitor and present EBITDA and Adjusted EBITDA because they are key measures used by our management to understand and evaluate our performance.





EBITDA


We define EBITDA as net income (loss), adjusted to exclude: Interest income and expense, depreciation and amortization expense including impairment loss. Reported net loss for the three month period May 31, 2021 was $(716,323) compared to $(10,062,442) in the comparative period in 2020. After deducting interest, depreciation and amortization, EBITDA for the three month period ended May 31, 2021 was ($516,315) compared to ($9,059,226) in 2020.





Adjusted EBITDA


We define Adjusted EBITDA as EBITDA, adjusted to exclude: stock options expense and derivative loss. Reported EBITDA for the three month period May 31, 2021 was ($516,315) compared to ($9,059,228) in the comparative period in 2020. After deducting non-cash stock options expense and derivative loss, Adjusted EBITDA for the three month period ended May 31, 2021 was ($516,315) compared to ($1,030,599) in 2020.






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Six Month Periods Ended May 31, 2021 and May 31, 2020

Our operating results for six month periods ended May 31, 2021 and May 31, 2020 are summarized as follows:





                             Six               Six
                        Months Ended      Months Ended
                           May 31,           May 31,
                            2021              2020

Revenues                $     190,291     $     405,987
Gross Profit            $      86,923     $     153,818
Operating Expenses      $     942,262     $   2,433,290
Other Expenses          $     400,341     $  12,039,149
Net Loss                $  (1,255,680 )   $ (14,318,621 )

Add back:
Interest Expense        $     400,341     $   2,447,807
Depreciation            $         -0-     $       4,191
Amortization            $         -0-     $         -0-

EBITDA                  $    (855,339 )   $ (11,866,623 )

Add back:
Stock Options Expense   $         -0-     $         -0-
Derivative Loss         $         -0-     $   9,601,342

Adjusted EBITDA         $    (855,339 )   $  (2,265,281 )




Revenues and Gross Profits



Sales in the first half of fiscal 2021 decreased to $190,291 versus $405,987 in the prior period. The decrease was the result of the inability to fulfill various purchase orders due to out of stock (OOS) of certain SKU's. We expect this lack of supply to resolve over the next three months. Gross profit decreased to $86,923 (45.7% of revenues) versus $153,818 (37.9% of revenues).






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Operating Expenses



Our operating expenses for the six month period ended May 31, 2021 and May 31,
2020 is summarized below:



                                                 Six                Six
                                             Months Ended       Months Ended
                                               May 31,            May 31,
                                                 2021               2020
Professional Fees                           $       94,127     $      279,843
General & Administrative Expenses           $      699,750     $    1,476,618
Marketing, Selling & Warehousing Expenses   $       61,481     $      571,384
Management Salary                           $       85,000     $       73,375
Director's Fees                             $          -0-     $          -0-
Rent                                        $        1,904     $       32,070

Operating expenses for the six month period ended May 31, 2021 were $942,262 as compared to $2,433,290 for the comparative period in 2020, a decrease of 61.3%. The decrease in our operating expenses was primarily due to a decrease in legal expenses of $184,438 and a decrease in general administration and marketing and selling expenses related to the decrease in sales. Subject to raising additional capital, we expect our operating expenses to increase as we ramp up our selling activities.





Other Expenses



Other expenses for the six month period ended May 31, 2021 were $400,341, compared to $12,039,149 in the comparative period in 2020, a decrease of 96.7%. The decrease in other expenses was primarily due to a decrease in non-cash derivative loss of $9,601,342 (on the revaluation of the embedded conversion option of all the convertible notes), a $2,047,466 decrease in interest expense (related to lower debt levels), and a $1,339,440 decrease in non-cash interest expense (related to the impact of the amortization of debt discount from convertible notes entered into in 2016 and 2018). We expect interest expenses to remain constant.





Non-GAAP Financial Measure



The following non-GAAP financial measures are presented in this quarterly report on Form 10-Q to supplement the financial information we present on a GAAP basis. We monitor and present EBITDA and Adjusted EBITDA because they are key measures used by our management to understand and evaluate our performance.





EBITDA


We define EBITDA as net income (loss), adjusted to exclude: Interest income and expense, depreciation and amortization expense including impairment loss. Reported net loss for the six month period May 31, 2021 was $1,255,680 compared to $14,318,621 in the comparative period in 2020. After deducting interest, depreciation and amortization, EBITDA for the six month period ended May 31, 2021 was ($855,338) compared to ($11,866,623) in 2020.





Adjusted EBITDA


We define Adjusted EBITDA as EBITDA, adjusted to exclude stock options expense and derivative loss. Reported EBITDA for the six month period May 31, 2021 was ($855,338) compared to ($11,866,623) in the comparative period in 2020. After deducting non-cash stock options expense and derivative loss, Adjusted EBITDA for the six month period ended May 31, 2021 was ($855,338) compared to ($2,265,281) in 2020.






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Balance Sheet Data



The following table provides selected balance sheets data as at May 31, 2021 and
May 31, 2020.



                               May 31,           May 31,
Balance Sheet Data:             2021              2020

Cash and cash equivalents   $     131,361     $     277,334
Total assets                $   1,779,360     $   2,909,624
Total liabilities           $  31,153,522     $  45,745,898
Stockholders' (deficit)     $ (29,374,162 )   $ (42,836,274 )




Strategic Orientation


Our objective is to provide our shareholders with solid returns through strategic investments across multiple consumer product and ingredient platforms. The platforms we are focusing on include:





    ?   Life science technologies and related products that have applications to a
        range of consumer products;
    ?   Nutritional supplements and related consumer goods providing defined
        benefits to the consumer; and
    ?   Functional foods and beverages ingredients with defined health and
        wellness benefits.



We are building our business through strategic investments in high growth early stage consumer brands and functional ingredient platforms within segment/sectors which we believe offer sustainable commercial potential. We are focused on three core strategies underpinning our objectives:





    ?   To execute a multi-tier brand, supply-chain and innovation strategy to
        drive revenue;
    ?   To aggressively manage an asset light business model to drive a low cost
        platform; and



While we have yet to achieve profitability, we believe we are making significant progress against our commercial objectives. We expect revenue and margin to increase as we continue to strengthen distribution partnerships while capitalizing on product innovation, supply-chain optimization and brand equity within our current portfolio.

Liquidity and Capital Resources

The accompanying consolidated financial statements have been prepared assuming that the Company will continue as a going concern, which contemplates realization of assets and the satisfaction of liabilities in the normal course of business within one year after the date the consolidated financial statements are issued. In accordance with Financial Accounting Standards Board, or the FASB, Accounting Standards Update No. 2014-15, Presentation of Financial Statements - Going Concern (Subtopic 205-40), our management evaluates whether there are conditions or events, considered in aggregate, that raise substantial doubt about our ability to continue as a going concern within one year after the date that the financial statements are issued.

As of May 31, 2021, the Company had $131,361 in cash and a working capital deficit of $7,338,997. The Company has historically generated losses and negative operating cash flows. The Company has an accumulated deficit of $40,703,867 as of May 31, 2021. These factors raise substantial doubt about the ability of the Company to continue as a going concern. Unless management is able to obtain additional financing, the Company may not be able to meet its funding requirements during the next 12 months. The financial statements do not include any adjustments that might result from the outcome of this uncertainty.

Working Capital Deficiency and Need for Additional Capital

Between March 22 and May 27, 2021, Brain Armor, Inc, the Company's majority owned subsidiary, sold an aggregate of 1,000,000 Units, each comprised of one share of common stock and a warrant to purchase one share of common stock, at a per Unit price of $.30, for gross proceeds of $300,000.

We currently have a severe working capital deficiency. As of May 31, 2021, we had a working capital deficit of approximately $7.3 million, compared to a deficit of approximately $6.4 million as of November 30, 2020. The approximate $0.9 million decrease in working capital deficit was due primarily to (all amounts approximate) an increase in accrued liabilities of $0.8 million.

As disclosed under Item 3. Legal Proceedings, a judgment was entered against us in the Everlast matter in the amount of approximately $740,000. Everlast has since filed a garnishment action seeking to cause third parties who may be holding our money property (including Brain Armor, Inc.) to turn such property over to Everlast to satisfy the judgment it has against us. In addition, the plaintiff in the Oracle matter has requested a default judgment against us. Accordingly, the Company is currently obligated to pay Everlast approximately $740,000 and could be liable to pay Oracle at least $217,000 if the court enters a default judgment, in which case, the Company would be liable for in excess of $1 million in judgments, in the aggregate. If the Company is compelled to pay these liabilities, there would be a material adverse effect on the financial condition of the Company. On June 30, 2021, Everlast filed garnishment actions seeking to cause third parties who may be holding our money property (including Brain Armor, Inc.) to turn such property over to Everlast to satisfy the judgment it has against us. We have engaged counsel to represent us in connection with this matter.






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As of July 20, 2021, we had only minimal cash on hand, and consequently, we are unable to fully implement our current business plan. Accordingly, we have an immediate need for additional capital to fund our operating activities. COVID-19 has thus far adversely affected our revenues and our ability to raise additional capital, so there is no assurance we will be able to grow our business or raise sufficient additional capital on acceptable terms or at all.

In order to remedy this liquidity deficiency, we are actively seeking to raise additional funds through the sale of equity and/or debt securities, and ultimately, we will need to generate substantial positive operating cash flows. Our internal sources of funds will consist of cash flows from operations, but not until we begin to realize additional revenues from the sale of our products and services. As previously stated, our operations are generating negative cash flows, and thus adversely affecting our liquidity. If we are unable to raise additional funds in the near term, we will not be able to implement our business plan, in which case there would be a material adverse effect on our results of operations and financial condition.

In the event we do not generate sufficient funds from revenues or financing through the issuance of common stock or from debt financing, we will be unable to fully implement our business plan and pay our obligations as they become due, any of which circumstances would have a material adverse effect on our business prospects, financial condition, and results of operations. The accompanying financial statements do not include any adjustments that might be required should we be unable to recover the value of our assets or satisfy our liabilities.

Based on our limited availability of funds we expect to spend minimal amounts on product development, sales and marketing and capital expenditures. We expect to fund any future product development expenditures through a combination of cash flows from operations and proceeds from equity and/or debt financing. If we are unable to generate positive cash flows from operations, and/or raise additional funds (either through debt or equity), we will be unable to fund our product development expenditures, in which case, there could be a material adverse effect on our business and results of operations.

Off-Balance Sheet Arrangements

We do not have any off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources that is material to investors.





Contractual Obligations


Except for the transactions noted in Business Developments, there have been no material changes outside the normal course of business in our contractual obligations since January 3, 2015.





Critical Accounting Estimates


The preparation of financial statements in conformity with U.S. GAAP requires management to make certain estimates and assumptions that affect the reported amounts of assets and liabilities, related revenues and expenses, and disclosure of gain and loss contingencies at the date of the financial statements. The estimates and assumptions made require us to exercise our judgment and are based on historical experience and various other factors that we believe to be reasonable under the circumstances. We continually evaluate the information that forms the basis of our estimates and assumptions as our business and the business environment generally changes. The use of estimates is pervasive throughout our financial statements. There have been no material changes to the critical accounting estimates disclosed under the heading "Critical Accounting Estimates" in Item 7, "Management's Discussion and Analysis of Financial Condition and Results of Operations", of the Form 10-K.

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