Showa Denko K K : Group to Establish JV with Carabao Group in Thailand
March 30, 2017 at 05:40 am
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Showa Denko K.K.
March 30, 2017
Showa Denko (SDK) (Tokyo: 4004), Showa Aluminum Can Corporation (SAC), which is a consolidated subsidiary of SDK, and Carabao Group Public Company Limited (CBG), a leading beverage maker headquartered in Bangkok, Thailand, have agreed to establish a joint corporation to manufacture and sell aluminum cans, and had a signing ceremony yesterday.
CBG is a beverage maker which has the second largest share in the energy drink market of Thailand. CBG promotes global marketing of its energy drink by pursuing effective brand-image strategy, which includes a partnership agreement with Chelsea Football Club, a member of the Premier League of the United Kingdom, effective from 2016/17 season. As a result, CBG has been successfully increasing the sales of Carabao energy drink in the Southeast Asian countries and the United Kingdom. CBG uses aluminum cans as containers for their export products. Therefore, in order to expand its overseas business further, CBG aims not only to expand its capacity to fill its products but also to establish a system that ensures a stable supply of high-quality aluminum cans.
In May 2014, SAC acquired a majority of shares in Hanacans Joint Stock Company (Hanacans), which is headquartered in the suburbs of Hanoi, northern Vietnam. In February 2017, SAC decided to establish Hanacans' second factory to produce aluminum cans in the suburbs of Da Nang city, mid Vietnam. As a result of introductions of SAC's production technologies and quality control system into Hanacans, the products of Hanacans are acclaimed by customers, and the company has been favorably increasing its sales in Vietnam.
SDK aims to expand its overseas business operation, centering on Asia, and has investigated the feasibility of its entrance into another emerging country's market after its entrance into the Vietnamese market. CBG is expected to continue expanding its business because it already has majority shares in the markets of many emerging countries including Cambodia, where increases in population and improvement in standards of living are expected. Thus SDK and SAC decided to establish the joint corporation with CBG.
At the factory of the new company, we will install one production line with a capacity of 1 billion cans per year. The new company will supply aluminum cans to the adjacent factory of CBG to fill beverages into containers. Hanacans will have the right of priority to supply aluminum can lids to the new company.
(left to right)Yasushi Tashiro, President of SAC Mr. Sathien Setthasit , Chairman of CBG
In its ongoing consolidated medium-term business plan 'Project 2020+,' the Showa Denko Group sets expansion of its overseas business as a key target. The Group classifies its aluminum can business into 'Growth-accelerating' businesses in which the Group pursues expansion of businesses by preempting market growth. We strongly believe that the establishment of this new joint corporation will help us achieve the key target.
Company name:
To be decided
Scope of business:
Production and sale of aluminum cans
Head office:
Bang Pakong, Chachoengsao Province, the Kingdom of Thailand
Establishment:
April 2017 (planned)
Startup of production:
October 2018 (planned)
Capital:
700 million bahts
Shareholders:
CBG (74%); SAC (24%); SDK (2%)
Company name:
Carabao Group Public Company Ltd.
Scope of business:
Production and sale of beverages
Main product:
'Carabao' energy drink
Head office:
Bangkok, the Kingdom of Thailand
Establishment:
2001
Representative:
Sathien Setthasit (Chairman)
Media contact:
Public Relations Office (Phone: 81-3-5470-3235)
Showa Denko KK published this content on 30 March 2017 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 30 March 2017 04:39:15 UTC.
Original documenthttp://www.sdk.co.jp/english/news/2017/16635.html
Public permalinkhttp://www.publicnow.com/view/02D89083037C1C5AE9FFA18EC6D8AF50FB9240C8
Resonac Holding Corporation (formerly Showa Denko KK) is a holding company organized around 7 family of products:
- materials (43.8% of net sales): electronics materials (epoxy molding compounds, die bonding materials, CMP slurries, anisotropic conductive films), printed wiring board materials (copper-clad laminates, photosensitive dry films), mobility components (plastic molded products, friction materials, powder metal products, carbon anode materials for LIBs), energy storage devices and systems (automotive and industrial batteries), and life sciences (diagnostics, contracted manufacturing of regenerative medicine products);
- petrochemical products (19.6%): olefins (polyethylene, polypropylene) and organic chemical products (vinyl acetate monomer, ethyl acetate and plastics);
- chemical products (12.9%): caustic soda, chlorine, liquid ammonia, amino acids, polymers, gas (oxygen, nitrogen, hydrogen), etc.;
- electronic components (8.3%): hard disks, semiconductors components, magnetic components, etc.;
- inorganic products (7.1%): ceramics and carbons (graphite electrodes);
- aluminum products (5.3%): aluminum foils, extruded products, forged products, cans, etc.;
- other (3%).
Net sales break down geographically as follows: Japan (53.4%), China (12%), Asia (20.6%) and other (14%).