Singapore, December 6, 2011 - Dress fittings. Runway rehearsals. Backstage preparations. These are just some of the stills that are continuously added to Raffles College of Higher Education, Singapore's ("RCHE") Facebook page while its pre- show preparations and graduation show are on-going.
To be held on Monday, 12 December 2011 at Fairmont Singapore, the college's biannual graduation show comprises of two fashion shows and an exhibition that showcase Raffles graduates' talents. The one-day event expects to welcome over
1,000 guests, including the media, retail and renowned design, fashion and trade figures.
This is the first time RCHE is documenting its graduation show - pre-show to backstage to front row - in a photo report style and live with the use of social media. The college hopes that the use of its Facebook page to share real-time updates of the graduation show can create a new and interesting social experience for its social media-savvy students, graduates and the general public.
"Through the constant update of photos and videos related to the graduation show on RCHE's Facebook page, those who couldn't make it to the event could pretty
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much live it as though they were there," said Mr Ong Kai How, RCHE College
Director. "We think this is one of the greatest charms of this new initiative."
The constant stream of photos also shows another perspective of the graduation show that is usually hidden from public view.
Mr Ong said, "A lot of effort is put into every graduation show to make it a successful and memorable event for our graduating students. Most people usually only see their glamorous side; these pre-show preparation photos will give a glimpse of how much energy, work and people are involved."
Some pre-show photos are already shared on RCHE's Facebook pageand more are expected to come. Do keep a lookout for them by clicking the page's "Like" button!
What: Raffles College of Higher Education December 2011 GraduationExhibition and Fashion Show - Symphony
Where: Fairmont Singapore When: 12 December 20115.00pm - 6.30pm: Fashion Show I
8.00pm - 9.30pm: Fashion Show II
Facebook: http://www.facebook.com/pages/Raffles-College-of-Higher- Education/151650114850064Page 2 of 3
About Raffles College of Higher EducationRaffles College of Higher Education ("RCHE") is a subsidiary of Raffles Education Corporation ("REC"), the largest private education group in Asia Pacific. RCHE currently operates three education brand names namely, Raffles Design Institute, Raffles Merchandising Institute and Raffles School of Business. The REC Group has an extensive network of 38 colleges in 35 cities across 14 countries in Asia Pacific: Australia, Bangladesh, Cambodia, China, India, Indonesia, Malaysia, Mongolia, New Zealand, Singapore, Sri Lanka, Thailand and Vietnam.
Raffles Design Institute
Raffles Design Institute (Singapore) was established in 1990
as an educational institution dedicated to
the professional design disciplines of Fashion, Interior
Design, Interactive Media (Multimedia Design, Animation and
Games Design), 3D (Product Design, Jewellery Design and
Transportation Design), and Visual Communication (Graphic
Design).
Raffles Merchandising Institute (Singapore) (formerly known as Raffles Merchandising School) was established in November 2006 as an educational institution dedicated to the professional disciplines of Fashion Marketing and Management, Retail Management, and Fashion Communication and Journalism.
Raffles School of Business
Raffles School of Business (formerly known as Raffles
Education Corp College) was established in
1999. It is one of the leading business institutes in
Singapore, offering undergraduate and postgraduate programmes
in Marketing, Management, Banking, Finance, Tourism and
Hospitality Management, Applied Psychology, Infocomm Security
and Biomedical Sciences.
All RCHE programmes follow modern, international curriculums
of the highest standard designed to nurture creative
professionals and entrepreneurs. Its unique emphasis on both
academic theory and practical experience, coupled with
state-of-the-art technology applications and opportunities to
work with industry professionals, ensures that all RCHE
graduates are equipped with the necessary knowledge and
skills that are demanded by employers worldwide.
CONTACT INFORMATION
Mr Ong Kai How Ms Janelle Teo
College Director Executive, Corporate Communications Raffles College of Higher Education Raffles Education Corporation Limited Tel: 9338-5288 Tel: 6336-2770 (Ext : 342)
Email: ongkaihow@raffles-college.edu.sgEmail: janelleteo@raffles-education-corporation.com
December 6, 2011
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