Publicis: one of the CAC40's biggest gainers in 2023
The share price had climbed in the wake of the publication of the communications group's 2022 results, followed by the announcement of a share buyback program of three million shares worth around 200 million euros.
More recently, Publicis has benefited from favorable opinions from analysts, such as Morgan Stanley, who at the beginning of November reiterated their 'Overweight' rating, believing that the group had a sustainable competitive advantage over its rivals.
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