Prada S.p.A. announced that, with effect from January 26, 2023, Mr. Andrea Guerra has been appointed by the Board as an Executive Director and the new Chief Executive Officer of the company, while Ms. Miuccia Prada Bianchi and Mr. Patrizio Bertelli ceased to act as the Chief Executive Officers of the company. Ms. Miuccia Prada Bianchi will maintain her role in the Board as an Executive Director, as well as the position of Creative Director of Miu Miu and Prada (the latter together with Mr. Raf Simons); Mr. Patrizio Bertelli will remain as an Executive Director of the company. Mr. Andrea Guerra, aged 57, has been appointed as an Executive Director and the Chief Executive Officer of the Company on January 26, 2023.

Prior to join Prada, Mr. Guerra was the strategic advisor of LVMH, the chief executive officer of Hospitality Excellence at LVMH Moët Hennessy Louis Vuitton SE (September 2020 to May 2022), executive chairman of the high-end food emporium Eataly (September 2015 to May 2019), the chief executive officer of the eyewear giant Luxottica Group S.p.A. (July 2004 to September 2014), and was the chief executive officer of Merloni Elettrodomestici (now Indesit Company) (2000 to 2004). Mr. Guerra obtained a degree in Business Administration from Sapienza University of Rome in 1989. From December 2014 through October 2015, he was appointed as senior strategic advisor for business, finance and industry to the Italian Government's Prime Minister.

He was a member of the boards of directors of Bocconi University (November 2014 - October 2018) and Save the Children Italy, and is a shareholder of online newspaper Linkiesta. Over the years, Mr. Guerra was a member of the strategic committee of Italian Strategic Fund (Fondo Strategico Italiano S.p.A.). He was also a member of the board of directors of Amplifon S.p.A., and a member of the strategic committee of Ariston Thermo S.p.A., both companies listed on the Italian Stock Exchange.

He held the position of director on the boards of Parmalat S.p.A., and DeA Capital S.p.A., both companies listed on Italian Stock Exchange, and Banca Nazionale del Lavoro S.p.A.