Kevin Diamond Joins PLBY Group as Chief Digital Officer
February 22, 2021 at 01:00 pm
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PLBY Group, Inc. announced the appointment of Kevin Diamond to newly created role of Chief Digital Officer, reporting directly to Ben Kohn, Chief Executive Officer. In his new role, which begins on February 24, 2021, Mr. Diamond will be responsible for expanding PLBY Group’s global digital commerce business, elevating the Company’s global digital experience, and strengthening its technology infrastructure underpinning. Mr. Diamond joins PLBY Group from Forever 21, where he served as the Head of Global E-Commerce, responsible for the company’s more than $700 million global digital commerce business, its product and technology function, and all digital marketing and commerce operations. Previously, Mr. Diamond served as Chief Technology Officer of The Black Tux from September 2015 through February 2018, where he helped the company achieve rapid revenue growth and valuation expansion.
PLBY Group, Inc. is a global pleasure and leisure company. The Company operates through three segments: Direct-to-Consumer, Licensing and Digital Subscriptions and Content. Its Direct-to-Consumer segment operates through its owned-and-operated e-commerce platform, retail stores and sales of its products through third-party retailers. The Licensing segment includes trademark licenses for third-party consumer products, location-based entertainment businesses and online gaming. Its Digital Subscriptions and Content segment comprises the Playboy Club, its creator-led platform on playboy.com, and Playboyâs adult content offerings, including playboyplus.com and playboy.tv. In addition, Playboy TV is offered through multiple-system operators (MSOs) around the globe, including U.S. MSOs DIRECTV, Comcast, Dish, Charter, Cox, Altice, and Mediacom. Its offerings are focused on four areas: sexual wellness, style and apparel, digital entertainment and lifestyle and beauty and grooming.