Mobivity Holdings Corp. announced that Kim Carlson has joined Mobivity as Chief Revenue Officer. Carlson will use her vast expertise in mobile gaming and advertising to drive Mobivity's revenue operations and work to accelerate growth following the successful deployment of its Connected Rewards solution to leading gaming publishers and brands.

Carlson brings more than two decades of experience building and leading revenue growth for traditional and digital media organizations. Most recently, she was Head of Global Revenue at Aarki, a mobile Demand Side Platform, which was acquired by leading mobile games platform Skillz in 2021. Previously she served as CRO at global mobile adtech company Taptica through its acquisition by Tremor International.

Carlson's prior revenue leadership experience includes roles at Infospace, Marchex, InMobi and Appnique.