Revieve announced their partnership with MatsukiyoCocokara & Co (MatsukiyoCocokara), a prominent beauty and healthcare retailer, to redefine the beauty journey, leveraging advanced AI technology to offer customers personalized skincare, This collaboration introduces a trio of cutting-edge solutions, all powered by the Revieve Beauty Platform: the Digital Skincare Advisor, Virtual Try-On (VTO), and Digital Haircare Advisor. Shoppers gain access to expert skin, face, and hair analysis along with personalized product suggestions, transforming the shopping experience into an immersive, interactive, and seamless journey. Revieve and MatsukiyoCocokara's commitment to enhancing the digital and in-store beauty journey with these technologies signifies the beginning of a customer-centric revolution in beauty retailing.

By harnessing AI-driven recommendations and expert digital evaluations, customers are empowered to embrace their unique beauty preferences, embarking on an exceptional, transformative beauty journey. Whether delving into skincare, makeup, or haircare, shoppers can immerse themselves in a personalized consultation as if they had a beauty expert by their side. The convenience of real-time analysis and assistance and tailored recommendations elevates the beauty experience, transforming the online shopping and in-store visit experience.

The solutions have already been implemented in a two-phase rollout. The first phase saw the introduction of the Skincare Advisor and VTO at the new Shibuya store, offering customers personalized skincare recommendations and the ability to virtually try on makeup products for informed decision-making. Following this, the same was released on MatsukiyoCocokara?s new website, while the Haircare Advisor was also launched to further enhance the customer experience by helping them discover the ideal haircare products tailored to their unique needs and preferences.

The Skincare Advisor employs advanced AI technology to analyze individual skin requirements, taking into account factors such as skin type, concerns, and environmental influences. It then provides customized skincare recommendations, addressing issues like acne-prone skin, anti-aging concerns, and hydration. The Makeup Virtual Try-On (VTO) allows customers to virtually experiment with a wide range of makeup products.

With a simple scan, they can visualize how different lipstick shades, eyeshadows, and foundations appear on their face, making the decision-making process engaging and interactive. Lastly, the Digital Haircare Advisor offers expert recommendations for haircare products based on an analysis of hair texture, concerns, and desired outcomes. It guides customers in selecting the perfect products for nourishing, styling, and maintaining their hair, ensuring that all their haircare needs are met accurately.