Marimekko Oyj announced that Noora Laurila appointed Senior Vice President of Sales in Region West and member of the Management Group. Noora Laurila, 39, has been appointed Senior Vice President, Sales, Region West and a member of the Management Group of Marimekko. She will start in the position on 14 September 2022 and report to President and CEO Tiina Alahuhta-Kasko.

M. Sc. (Econ) Noora Laurila moves to Marimekko from L'Oréal, where she has worked in various commercial leadership and key positions in Finland and the Nordic countries since 2008. Currently responsible for the Nordic business development, Laurila has wide-ranging commercial knowledge and experience in leading and developing sales, product portfolio and brand.

Marimekko has decided to change its sales leadership structure so that going forward, the company's sales leadership in the Management Group is divided into two geographical regions, Region West and Region East. The Region West consists of Finland, Scandinavia, EMEA and North America, while the Region East comprises the Asia-Pacific region. The search for Senior Vice President, Sales, Region East is ongoing.

Marimekko announced on 2 May 2022 that Chief Sales Officer and member of the Marimekko Management Group Dan Trapp will resign as of 2 August 2022 from his role due to personal reasons in order to start up his own consultancy within sporting industry, based in Bordeaux, France.