Marimekko Oyj announced that Natacha Defrance appointed Senior Vice President of Sales in Region East and member of the Management Group and General Counsel Essi Weseri appointed member of the Management Group, Natacha Defrance, 48, has been appointed Senior Vice President, Sales, Region East and a member of the Management Group of Marimekko. At the same time, General Counsel Essi Weseri, 39, has been appointed member of the Management Group of Marimekko. They will both start in their new roles on 16 February 2023 and report to President and CEO Tiina Alahuhta-Kasko.

MS (Marketing & Sales) Natacha Defrance joined Marimekko in June 2020 and has worked in the position of Head of Market Area, Greater China, South Korea and South East Asia. Since October 2022, she has also worked as interim Senior Vice President, Sales, Region East. Before joining Marimekko, she worked mostly in Asia in various leadership positions in retail and international marketing for luxury and premium brands such as Lacoste, Christian Dior Couture, Van Cleef & Arpels and Chanel.

As announced earlier, Marimekko's sales leadership in the Management Group is divided into two geographical regions, Region East and Region West. The Region East comprises the Asia-Pacific region, while the Region West consists of Finland, Scandinavia, EMEA and North America. Noora Laurila, Senior Vice President, Sales, Region West, started in her position on 14 September 2022.

LLM Essi Weseri joined Marimekko in October 2021 and works as General Counsel of the company. Previously she has worked as Lead Counsel and Senior Legal Counsel at Stora Enso Corporation, as Legal Counsel at Altia Corporation and as Associate for Roschier, Attorneys Ltd.