![](https://www.sttinfo.fi/data/images/public/69818763/70083572/0f2c6166-29dd-487c-997a-ef988b354bd2.jpg)
New, convenient and easy-to-use ultra-rapid EV charging business launches today in the
-
n
- New research reveals that 80% of drivers admit to avoiding long journeys because of not wanting to charge at public EV charging stations, citing broken chargers (40%) as the main deterrent. n
- Almost all EV drivers surveyed (94%) said they would prefer to use just one trusted brand, with 63% saying this because they are looking for better reliability. n
- Smart Charge will have over 750 bays in more than 100 Sainsbury’s locations by the end of 2024, making it one of the UK’s top five providers of ultra-rapid EV charging. n
Sainsbury’s has today launched Smart Charge, a brand-new, dedicated EV charging business that will give drivers access to ultra-rapid EV charging points across its stores in the
In new research commissioned by Sainsbury’s, 80% of EV users admitted to avoiding long journeys because of not wanting to charge at public EV charging stations, describing the main frustrations as chargers being broken (40%), not enough charging bays (36%) and speed of service (33%). Designed to mitigate these frustrations, Smart Charge will initially feature over 750 cutting-edge ultra-rapid charging bays rolled out across more than 100 stores by the end of 2024, putting Sainsbury’s in the top five providers of ultra-rapid charging in the
Ultra-rapid is the fastest type of EV charging currently available on the market but a third (32%) of EV drivers surveyed said they have yet to benefit from using it. Designed to be extremely speedy, reliable and easy to use, Sainsbury’s 150kW Smart Charge bays with
Smart Charge also offers the perfect solution to the one third (32%) of EV drivers who expressed frustrations at having to wait with nothing to do at public chargers. With Smart Charge, customers can make the most of both the speedy service and the option to pop into a Sainsbury’s store to pick up some groceries or grab a coffee while they wait.
nWhile 74% of EV users currently use multiple EV charging brands, a huge 94% said they would prefer to use just one trusted and reliable brand. When asked why, the top reasons included reliability (63%), convenience when planning long trips (54%) and awareness of cost upfront (53%).
nRecognising the desire for a trusted EV charging brand in the
Already available at more than 20 Sainsbury’s stores, Smart Charge offers spacious, accessible bays open 24 hours a day, 365 days a year which are compatible with fully electric vehicles. New charging hubs with
“With our new network of easy-to-use and reliable charging points conveniently located in our supermarkets, Smart Charge will make a real difference to EV drivers in the
“We’re committed to reducing our carbon emissions and reaching Net Zero in our operations by 2035 and offering a national EV charging service forms part of this pledge. Our new charging points are powered by the same 100% renewable electricity that powers the rest of our estate*.”
n“Together with industry we’ve supported the installation of over 52,600 chargepoints across the
Tomi Ristimäki, CEO of
The service is intended to help advance the uptake of electric vehicles in the country, supporting the UK’s transition to a low-carbon economy. The launch represents another step in Sainsbury’s ambitious commitment to achieving Net Zero in its own operations by 2035 and Net Zero across its value chain by 2050.
nn
Notes to Editors
nResearch conducted by Censuswide with 500 EV Drivers 17+ between
*Sainsbury’s operations, including its entire store estate, use a combination of energy sourced directly from solar and wind farms as well as certificate-backed renewable electricity from the
n
EV charging speeds
nThere are currently four generally recognised speeds of EV charging available in the
-
n
- Slow – 3-6kW n
- Fast – 7-22kW n
- Rapid – 25-99kW n
- Ultra-Rapid – 100kW+ n
EV charging facilities available in
n Supermarket n | nn Main Charging facilities n | n
n Sainsbury’s Smart Charge n | nn Ultra-rapid n | n
n M&S n | nn Rapid and ultra-rapid n | n
n | nn Fast n | n
n | nn Fast and rapid n | n
n Asda n | nn Fast and rapid n | n
n Lidl n | nn Fast and rapid n | n
n | nn Rapid n | n
n
Further information:
npaula.savonen@kempower.com
nTel. +358 400 343 851
nn
About Sainsbury’s
nOffering delicious great quality food at competitive prices has been at the heart of what we do since John James and
Our focus on great value food and convenient shopping, whether in-store or online is supported by our brands – Argos, Tu Clothing, Habitat, Sainsbury’s Bank and Nectar. Sainsbury’s has almost 600 supermarkets and over 800 convenience stores. Argos is a leading digital retailer and is the third most visited retail website in the
Our colleagues are integral to our success, now and in the future.
n nAbout
We design and manufacture reliable and user-friendly DC fast-charging solutions for electric vehicles. Our vision is to create the world’s most desired EV charging solutions for everyone, everywhere. Our product development and production are based in
© STT Info Finland, source