Inuvo Appoints David Schwartz as Vice President of Sales
December 22, 2016 at 12:49 pm
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Inuvo reported the appointment of David Schwartz as Vice President, Sales. In this role, Schwartz will head the Inuvo sales team, growing the already network of digital publishers and expanding SearchLinks technology in the digital publishing marketplace. Prior to joining Inuvo, Schwartz held positions with similar responsibilities at Arkadium, OpenX and PulsePoint managing a sales team selling and negotiating contracts with large national digital publishers.
Inuvo, Inc. is an advertising technology and services business selling information technology solutions to brands, agencies and large consolidators of advertising demand. Its products and services use analytics, data and artificial intelligence in a manner that optimizes the purchase and placement of advertising in real time. These capabilities are typically sold with services both individually and in combination with each other based on client needs. These products and services include IntentKey and Bonfire. IntentKey is an artificial intelligence-based consumer intent recognition system designed to reach targeted mobile and desktop In-Market audiences with precision. Bonfire provides marketing and advertising solutions which can be provided directly to brands and where a collection of data, analytics, software and publishing is used to align advertising messages with consumers across websites online. The solution includes integration of numerous media placement partners.