Ingenico Group and Aurus Inc. announced that David’s Bridal has deployed its point of sale (POS) terminals across 300+ retail locations in the U.S. to provide a secure and streamlined checkout experience for its customers. Through its omni-channel payment partner, Aurus, David’s Bridal upgraded its payment solutions to Ingenico Group’s iSC Touch 250 smart terminals to deliver global tokenization support and EMV acceptance, enabling a simple and secure payment experience. The partnership also allows the bridal retailer to implement a multi-layered security strategy, including the use of point-to-point encryption (P2PE) to better secure customer data and reduce its PCI compliance scope. With Ingenico Group’s iSC Touch 250, David’s Bridal is able to accommodate all forms of payment including EMV chip & PIN, chip & sign, magstripe and NFC/contactless. It also supports newer options such as NFC loyalty, couponing, wallets and QR codes. The solution comes equipped with a durable signature capture for electronic payment acceptance, allowing consumers to verify payments in a safe, streamlined manner. Through the partnership with Aurus, David’s Bridal was also able to quickly deploy Ingenico Group’s smart terminals across its stores and shorten the sales cycle to enhance the overall in-store experience.