Fluent, Inc. announced that the company has appointed Brian Hogan as President, Fluent Health, effective immediately. In this role, Hogan will oversee the launch of the health marketing division as the company continues to aggressively grow and expand its business. Hogan, a successful entrepreneur and co-founder of LifeScript, is an accomplished executive with over 18 years in digital marketing, data and marketing services. Under his leadership as COO, LifeScript became one of the most visited online health destinations, generated over $85 million in revenue in 2016. During his tenure, Hogan launched their performance marketing platform which became the in the health information sector. Hogan is joined by multiple team members including, Morgan Rigsbee, VP, Product & Strategy, Fluent Health and Allison Fee, Director, Programmatic Sales.