Morgans initiates cobverage on adventure tourism company Experience Co with an Add rating. Investors should get set on the stock, in the broker's opinion, as it should re-rate in line with the ongoing recovery of inbound international tourists into A&NZ.

Given leverage to these tourists, Experience Co will be the last of travel companies under the broker's coverage to fully recover post-covid. The recovery is expected to be supported by Australia being recently added to the approve destination status (ADS) list for China.

Earnings for Experience Co are split roughly evenly across domestic and inbound tourism, explain the analysts. A target price of 30c is set.

The company's portfolio of assets across A&NZ include Skydive, Treetops Adventure, Reef Unlimited and Wild Bush Luxury.

Sector: Consumer Services.

Target price is $0.30.Current Price is $0.19. Difference: $0.12 - (brackets indicate current price is over target). If EXP meets the Morgans target it will return approximately 38% (excluding dividends, fees and charges - negative figures indicate an expected loss).

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