Everysport Media Group AB (publ.) announced that a new subscription service for sports news is launched under the name Everysport Plus. Through the service, subscribers will be able to access unique content in an ad-free environment on the Swedish sports sites SvenskaFans, FotbollDirekt, Hockeysverige and Innebandymagazinet. - This brings one step closer of long-term goal of offering a Swedish version of The Athletic. During the fall of 2019, new premium subscription services were launched on Fotbolldirekt.se, Hockeysverige.se and Innebandymagazinet.se. With a new single-sign-on functionality, users are now able to log in to each site, as well as Svenskafans.com. The demand for high quality content around sports is growing and people can see an increase in willingness to pay for a broader, and more in depth, coverage. With one login, users can now consume more about the sport and the teams they love on all leading sports sites. Everysport Plus also enables the possibility of one subscription to access all premium subscribtion services. On top of additional editorial content, Everysport Plus subscribers will also enjoy an ad-free environment on all sites. The possibility of consuming all sites without digital banners has been a requested feature among visitors. By paying 99 SEK per month, person is able to finance sports journalism without being exposed to ad banners, a feature that has specifically been requested by Svenskafans' visitors Evyersport Plus is launched and can be purchased at all connected sites, or by going to everysportplus.se. The price is set to 99 SEK per month, billed monthly. Sports fans have previously been forced to sign up and subscribe to a large amount of different premium services to get the coverage they wanted. Everysport Plus is a one-stop shop for sports journalism that haven't seen in Sweden so far where football, hockey and floorball is included.