Columbus A/S Appoints Henning Gershof as Vice President of Sales and Marketing
June 08, 2016 at 06:51 pm
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Columbus A/S announced the appointment of Henning Gershof as vice president of sales and marketing. The new position is part of group management, where Henning Gershof will drive the development of Columbus' global sales and marketing organization with focus on creating the ultimate customer experience. For the past two years, Henning Gershof has been Sales Operations Director responsible for driving a global sales program, which has optimized and streamlined Columbus' sales processes. In the position as VP of Sales and Marketing, Henning Gershof will be a key driver in implementing the Columbus2020 strategy being responsible for the strategic element 'Customer Success'. Henning Gershof brings, in addition to his experience in Columbus, 12 years from executive positions in IBM, where he among other things was responsible for the go-to-market strategies in IBM's Software and IT Services business' and has driven IBM's demand generation for a number of years.
Columbus A/S is a Denmark-based software company active within the information technology (IT) industry. It provides industry-specific technology solutions based on Microsoft Dynamics' business platform in a range of industries. Columbus A/S is engaged in the supply, development and implementation of specialty software solutions grouped in three areas: Food, Retail and Manufacturing. It also provides consulting services and industry solutions for the areas of manufacturing, logistics and food processing. The Company operates around 30 offices worldwide and subsidiaries based in Denmark, Norway, the United Kingdom, the Netherlands, the Russian Federation, Ukraine, Kazakhstan, Lithuania, Estonia, Poland, Latvia and the United States. Its subsidiaries include Columbus Norway AS, Columbus Eesti AS, To-Increase Holding, Omnica, Dynamics Anywhere, InterDyn BMI, SYSTEMHOSTING A/S, and Sherwood Systems Ltd., among others.
COLUMBUS A/S 
