Bigtincan announced the launch of Bigtincan Retail, its latest platform update for vertical markets. This announcement was made during NRF, taking place January 13-15 in New York City. In 2018, holiday sales reached $805 billion – the strongest season in six years – driven largely by ecommerce sales (up 19% from 2017). Additionally, 33% of Black Friday purchases were made from mobile devices. To help leading brands such as GUESS Inc., Paige Denim and Titlelist embrace the increasingly digital consumer landscape, Bigtincan created Bigtincan Retail with a comprehensive set of product capabilities, integrations and bundled services. These capabilities allow retailers/brands, hospitality companies, telco organizations, restaurants and franchises to ensure their sales teams not only have access to the best content and collateral assets, but use the latest technologies to enhance the selling experience for retail sales associates and sales teams. Key capabilities and benefits of Bigtincan Retail includes all the features of Bigtincan Ultimate, plus: Augmented Reality support for retailers looking to digitize their selling motion by adding interactive image and video overlay to increase customer engagement; HR Data feed support that allows retailers to connect their operations and people management systems to Bigtincan to ensure that the right associate or manager in store is getting the right learning and data; Learning module for continued associate skill development. This integrated staff performance coaching module empowers retail to perform reviews and perfect the quality of customer interaction; Upgraded user experience through a customized home screen experience that allows for unique internal and customer facing experiences in the same solution including an integrated tasks module to assist retailers with task management in store and an integrated calendar module to arrange and monitor activities that happen in store every day.