Baidu announced the launch of a vertical real estate platform with more than 30 housing agencies across the country, including Centaline. Baidu will get access to the more than 30 large-scale real estate broker's internal ERP system to obtain houses on sale. According to the plan, the phase 1 housing rent platform will be formally launched soon, covering seven major cities such as Beijing, Shanghai, Guangzhou and Shenzhen; the phase 2 will launch a second-hand house information platform to cover more than 20 cities and nearly 80% second-hand house markets in China.

Baidu said it hoped to record houses on sale of all third-party platforms and intermediaries and build China's largest, most real and most real-time third-party online real estate search platform through searching and analysis technologies accumulated for man years.