Business description: Baidu, Inc.

Baidu Inc is a Chinese language Internet search provider. The Company offers a Chinese language search platform on its Baidu.com Website that enables users to find information online, including Webpages, news, images, documents and multimedia files, through links provided on its Website. The Company operates through two segments, Baidu Core segment and iQIYI segment. Baidu Core mainly provides search-based, feed-based, and other online marketing services, as well as products and services from the Company’s new artificial intelligence (AI) initiatives. Within Baidu Core, the Company’s product and services offerings are categorized as Mobile Ecosystem, Baidu AI Cloud and Intelligent Driving & Other Growth Initiatives. iQIYI is an online entertainment service provider that offers original, professionally produced and partner-generated content on its platform.

Number of employees: 35,900

Sales by Activity: Baidu, Inc.

Fiscal Period: December 2020 (CNY) 2021 (CNY) 2022 (CNY) 2023 (CNY) 2024 (CNY)

Baidu General Business

78.68B 95.16B 95.43B 103B 105B

iQIYI

29.71B 30.55B 29B 31.87B 29.22B

Eliminations & Adjustments

-1.32B -1.22B -754M -740M -812M

Geographical breakdown of sales: Baidu, Inc.

Fiscal Period: December 2020 (CNY) 2021 (CNY) 2022 (CNY) 2023 (CNY) 2024 (CNY)

People's Republic of China (PRC)

107B 124B 124B 135B 133B

Executive Committee: Baidu, Inc.

Manager TitleAgeSince
Chief Executive Officer 57 31/01/2004
Director of Finance/CFO 44 30/06/2025
Director of Finance/CFO 41 07/10/2024
Chief Tech/Sci/R&D Officer 54 30/04/2019
Investor Relations Contact - 31/07/2019

Composition of the Board of Directors: Baidu, Inc.

Director TitleAgeSince
Chairman 57 17/01/2000
Director/Board Member 61 04/11/2010
Director/Board Member 60 30/09/2015
Director/Board Member 57 30/06/2019
Director/Board Member 49 31/12/2023
Director/Board Member 54 22/02/2025

Shareholders: Baidu, Inc.

NameEquities%Valuation
PRIMECAP Management Co.
3.847 %
11,103,600 3.847 % 1 382 M $
Morgan Stanley Investment Management, Inc.
0.9386 %
2,709,426 0.9386 % 337 M $
Susquehanna Securities LLC
0.4937 %
1,425,180 0.4937 % 177 M $
Robeco Institutional Asset Management BV
0.4891 %
1,411,937 0.4891 % 176 M $
Capital Research & Management Co. (World Investors)
0.4098 %
1,182,857 0.4098 % 147 M $
NameEquities%Valuation
3.61 %
80,842,472 3.61 % 1 278 M $
China Asset Management Co., Ltd.
1.556 %
34,834,000 1.556 % 551 M $
China Asset Management (Hong Kong) Ltd.
0.2813 %
6,299,288 0.2813 % 100 M $
Tian Hong Asset Management Co., Ltd.
0.2075 %
4,645,600 0.2075 % 73 M $
Bank of Communications Schroder Fund Management Co., Ltd.
0.1746 %
3,909,220 0.1746 % 62 M $
NameEquities%Valuation
78.44 %
439,200,000 78.44 % 6 946 M $
NameEquities%Valuation
Quartzo Asset Ltda
0.000263 %
85,000 0.000263 % 746 351 $
Santander Distribuidora de Titulos e Valores Mobiliários SA
0.00007 %
22,700 0.00007 % 199 320 $

Holdings: Baidu, Inc.

NameEquities%Valuation
45,953,524 6.67% 2 417 M $
97,326,000 0.78% 102 M $
25,600,000 3.64% 90 M $
96,193,600 10.96% 64 M $
22,367,946 7.2% 38 M $
124,981,861 10.92% 3 M $

Company details: Baidu, Inc.

Baidu, Inc.

Baidu Campus

100085, Beijing

+86 10 5992 8888

http://www.baidu.com
address Baidu, Inc.(BIDU)

Group companies: Baidu, Inc.

NameCategory and Sector
Internet Software/Services
Internet Software/Services
iQIYI International Singapore Pte Ltd.

Search Engines

Change 5d. change 1-year change 3-years change Capi.($)
+0.74%+4.22%+32.24%-9.24% 42.65B
-0.42%+1.26%+82.66%+221.68% 3,652B
+0.45%+0.22%+7.21%+13.78% 22.23B
-0.25%+1.17%-23.79%+9.10% 17.1B
+2.46%-3.85%-12.59%-44.07% 169M
-1.00%-2.94%+30.26%+129.43% 134M
-1.35%0.00%-53.05%-55.62% 51.58M
Average +0.09%+0.27%+8.99%+37.86% 533.51B
Weighted average by Cap. -0.40%+1.30%+81.14%+216.81%
Trader
Investor
Global
Quality
ESG MSCI
-
Sell
Consensus
Buy
Mean consensus
BUY
Number of Analysts
32
Last Close Price
855.60CNY
Average target price
1,213.49CNY
Spread / Average Target
+41.83%

Quarterly revenue - Rate of surprise

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