Research and Markets (http://www.researchandmarkets.com/research/rpjzfp/factors) has announced the addition of the "Factors Influencing Growth of HEVC in the Media and Entertainment Industry" report to their offering.

Markets across the board, from content creation and editing to display and rendering, are evaluating the impact that High-efficiency Video Coding (HEVC) will create on their businesses over time. Encoder and transcoder vendors are expected to focus on innovation to establish early leadership and brand value in this new and lucrative field, while service providers may proceed cautiously with an eye on total return on investment. Although AVC is likely to remain dominant over the next five years, HEVC is being evaluated extensively and could make significant inroads. This insight examines the various drivers and restraints relevant to HEVC for various media and entertainment (M&E) applications over a seven-year time frame.

Key Topics Covered:

1. Overview

2. Factors Driving Adoption of and Investment in HEVC

3. Factors Restraining Adoption of and Investment in HEVC

4. Conclusion

Companies Mentioned

- Broadcom

- Fraunhofer

- ITTIAM

- NTT DoCoMo

- Panasonic

- Qualcomm

- Rovi

- Samsung

- Vanguard

For more information visit http://www.researchandmarkets.com/research/rpjzfp/factors

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
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Sector: Software, Tape, Video and DVD