Stewart Easterby

Zag.com, Inc. operates an online auto site providing information on automotive retailing to dealers and buyers. It develops technology and services platform that makes it possible for consumers to shop, research, configure, price and complete the entire auto-buying transaction online. The firm works with affinity-based organizations to bring a private label, customized experience to members or customers while automating much of the time consuming, inefficient processes at the dealership level. The company was founded in 2005 by Scott Painter, Tom Taira, and Oded Noy and is headquartered in Santa Monica, CA.

Yahoo!, Inc. is a guide to digital information discovery, focused on informing, connecting, and entertaining users through its search, communications, and digital content products. It operates through the following geographical segments: Americas; Europe, Middle East, and Africa (EMEA); and Asia Pacific. The company was founded by Jerry Chih-Yuan Yang and David Filo in January 1994 and is headquartered in Sunnyvale, CA.

Overture Services, Inc. provides commercial search services on the Internet. It used to provide search-driven targeted advertising services to its customers. It also used to distributes text-based advertising based on keywords that typically appears next to online content. It also used to operates the AltaVista.com and AlltheWeb.com web sites. It was acquired by Yahoo! in 2003. It was founded in the year 1997. It was headquartered in Pasadena, CA.

Sorrento Associates Inc (Sorrento Associates) is a venture capital firm founded in 1985 by Robert M. Jaffe. The firm is headquartered in San Diego, California.

Greycroft LLC is a private equity & venture capital firm founded by Alan J. Patricof, Dana R. Settle and Ian Sigalow. The firm is headquartered in New York. They also have an office in Los Angeles, California.