Rich A. LeFurgy

BlueLithium, Inc. provides advertising and marketing services through the internet. The company offers advertising options for online marketers and helps publishers to maximize value of online properties. The firm was founded by Gurbaksh Chahal in 2004 and is headquartered in Sunnyvale, CA.

Alladvantage.com, Inc. operates a web site www.alladvantage.com. It has built a Internet communications system that connects their business customers to their members. This system features their Viewbar software -- an interactive user interface that resides on their member's computer screens and delivers advertisements to them for their business customers while collecting information about their Internet behavior. Their business customers pay them for delivering advertising through the Viewbar, which can be highly-targeted to their members based on the information they collect. They provide cash compensation to their members for time, on a per hour basis, that they and the members whom they have referred spend browsing the Internet while their Viewbars display advertising. It is headquartered in Hayward, CA.

X Plus One Solutions, Inc. offers integrated and open software for data-driven digital marketing. Its products include origin data management platform, which centralizes audience creation, computer learning, tag management, callouts, and triggers. The company was founded by Ted Shergalis in 1999 and is headquartered in New York, NY.

Fathom Online Corp. develops, executes and optimizes multi-channel and digital media advertising programs. Its marketing solutions include digital media services and search engine optimization. The company was founded in 2002 by Chris Raniere & J. Christopher Churchill and is headquartered in San Francisco, CA.

Associated Content, Inc. published library multimedia content on the web. The firm operated a source of community-created web information. The company was founded by Luke Beatty in 2005 and was headquartered in Denver, CO.

The Interactive Advertising Bureau is an association of companies involved in online, interactive broadcasting, email, wireless, and interactive television media. The private company is based in New York, NY. The company was founded by Stephen Goldberg, Rich A. LeFurgy, Michele Azan, and María Teresa Arnal. David Cohen has been the CEO of the company since 2020.

Starwav Corp. provides web hosting services. It offers data related sports scores, highlights, statistics and breaking news stories. The company is headquartered in Bellevue, WA.

The Advertising Research Foundation is a non-profit organization, which engages in creating, curating, and sharing research on media, advertising, and marketing. The firm has 400 members from brand advertisers, agencies, research firms, and media-tech companies. The company was founded in 1936 and is headquartered in New York, NY.