Lou Mastria
Corporate Officer/Principal at Interactive Advertising Bureau
Profile
Lou Mastria is Chief Privacy Officer and Vice President of NextAction Corp.
He is a Member of the DMA's Committee on Environment and Social Responsibility and the DMA08 Program Advisory Committee.
He is a Member of the Interactive Advertising Bureau Lead Generation and Public Policy committees.
Prior to joining NextAction in 2006, he was Vice President of Interactive and Emerging Media and Vice President of Public Affairs and Media Relations for Direct Marketing Association, Inc. He was a founding Member of the Authentication & Online Trust Alliance.
Mr. Mastria received a Bachelor's degree in Political Science from New Jersey City University and a Master's degree in Public Policy from Rutgers University.
Lou Mastria active positions
| Companies | Position | Start |
|---|---|---|
Interactive Advertising Bureau
 Interactive Advertising Bureau Miscellaneous Commercial ServicesCommercial Services The Interactive Advertising Bureau is an association of companies involved in online, interactive broadcasting, email, wireless, and interactive television media. The private company is based in New York, NY. The company was founded by Stephen Goldberg, Rich A. LeFurgy, Michele Azan, and María Teresa Arnal. David Cohen has been the CEO of the company since 2020. | Corporate Officer/Principal | - |
Former positions of Lou Mastria
| Companies | Position | End |
|---|---|---|
NextAction Corp.
 NextAction Corp. Data Processing ServicesTechnology Services NextAction Corp. provides cooperative data solutions for retailers to identify new, relevant, and lucrative market segments both offline and online. The company was founded by Alan Pershing in 2002 and is headquartered in Westminster, CO. | Corporate Officer/Principal | 03/11/2009 |
| The Authentication & Online Trust Alliance | Corporate Officer/Principal | - |
Direct Marketing Association, Inc.
 Direct Marketing Association, Inc. Miscellaneous Commercial ServicesCommercial Services Direct Marketing Association, Inc. provides direct marketing services and solutions. The firm offers lobbying, events, research, and development. The company was founded in 1917 and is headquartered in New York, NY. | Public Communications Contact | - |
Training of Lou Mastria
| Rutgers State University of New Jersey | Graduate Degree |
| New Jersey City University | Undergraduate Degree |
Experiences
Positions held
Connections
1st degree connections
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 4 |
|---|---|
Direct Marketing Association, Inc.
Direct Marketing Association, Inc. Miscellaneous Commercial ServicesCommercial Services Direct Marketing Association, Inc. provides direct marketing services and solutions. The firm offers lobbying, events, research, and development. The company was founded in 1917 and is headquartered in New York, NY. | Commercial Services |
Interactive Advertising Bureau
Interactive Advertising Bureau Miscellaneous Commercial ServicesCommercial Services The Interactive Advertising Bureau is an association of companies involved in online, interactive broadcasting, email, wireless, and interactive television media. The private company is based in New York, NY. The company was founded by Stephen Goldberg, Rich A. LeFurgy, Michele Azan, and María Teresa Arnal. David Cohen has been the CEO of the company since 2020. | Commercial Services |
NextAction Corp.
NextAction Corp. Data Processing ServicesTechnology Services NextAction Corp. provides cooperative data solutions for retailers to identify new, relevant, and lucrative market segments both offline and online. The company was founded by Alan Pershing in 2002 and is headquartered in Westminster, CO. | Technology Services |
| The Authentication & Online Trust Alliance |
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