Tilaknagar Industries Limited announced the unveiling of Mansion House Reserve French Style Brandy, the premium variant of its brand, Mansion House. The unique feature of the exclusive Mansion House Reserve French Style Brandy is its blend which is made from special kind of `Ugni Blanc' grapes handpicked from the Sahyadris in India that impart a slightly sweetish and lingering taste to the blend. This premium launch comes right after the unveiling of India's first premium flavoured brandy by TI under its renowned Mansion House brand.

In the first phase, the new Mansion House Reserve Brandy will be made available in Tamil Nadu which is the large brandy consuming state in India. This will be followed by launch in other prominent markets. Currently, TI is India's large premium brandy manufacturer and its brand, Mansion House is the country's high selling premium brandy.

In financial year 2022, approximately 6 million Mansion House Brandy cases were sold and the millionaire-brand registered a robust 25 per cent year-on-year growth. In the premium brandy category, TI also manufactures and sells the super- premium Courrier Napoleon Brandy which is fast approaching the millionaire brand status. Brandy continues to lead the company's growth and the company aims to increase sales by 12-15 per cent annually over the next three-five years.

Under the Indian-Made Foreign Liquor (IMFL) category, brandy is the second large product segment. It accounts for 20% of the total IMFL sector by volume.