New York Times : to Introduce New Insights, New Voices and New Audiences at 2018 NewFronts
April 27, 2018 at 10:51 pm
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NEW YORK, April 27, 2018 -The New York Timeswill explore the unique relationship The Times shares with its readers and the new ways of connecting them to stories that create lasting impacts at its2018 NewFrontpresentation at TheTimesCenter on Monday, April 30 at 9:00 a.m.
Changing more rapidly than at any point in its history, The Times remains at the forefront of creating new forms of storytelling, challenging the conventions of traditional news. In 2018, The Times is pushing its products beyond the boundaries of text-on-screen and invites brands to reimagine spaces to inspire, inform and surprise readers.
The presentation, titled 'New Insights, New Voices, New Audiences' will look at how The Times is evolving through an eclectic range of writers and storytellers that represent different demographics, cultural perspectives and points of view.
The New York Times NewFront presentation will feature:
Mark Thompson, chief executive officer, on The Times's vision for 2018
Sebastian Tomich, global head of Advertising and Marketing Solutions on how The Times will partner with brands in new and innovative ways
Ellen Pollock, Business editor andRebecca Blumenstein, deputy managing editor, and columnist and editorAndrew Ross Sorkinon the evolution of The Times's business coverage
Sapna Maheshwari, Business reporter,Kevin Roose, Business columnist, and writer-at-large for The New York Times Magazine,Nick Confessoreon the future of social platforms
Marc Lavallee, head of R&D, on how brands can harness the power of voice
Meredith Kopit Levien, chief operating officer, in conversation withMichael Barbarothe host of 'The Daily', on the future of audio
Assistant managing editorSam Dolnickon The Times's foray into entertainment
Gender editorJessica Bennetton how The Times is working to expand coverage of gender shaping the lives of people across the globe
Choire Sicha, Styles editor, on the digital evolution of Styles
Allison Murphy, vice president, Ad Innovation, andChris Wiggins, chief data scientist, on the Times' push into data science, and insights
Sebastian Tomich, global head of Advertising and Marketing Solutions, The New York Times Company, said, 'The New York Times has had a remarkable year spanning our journalism, digital products, and our relationships with advertisers. To make a product worth paying for, we have to continue to invest in new areas of coverage, new digital experiences for our journalism, and new audiences. We've evolved more since our last Newfronts than in any years past, and this year's show is an exciting forum to showcase all of this work.'
About The New York Times Company
The New York Times Company is a global media organization dedicated to enhancing society by creating, collecting and distributing high-quality news and information. The Company includes The New York Times, NYTimes.com and related properties. It is known globally for excellence in its journalism, and innovation in its print and digital storytelling and its business model. Follow news about the company at@NYTimesPR.
Press Contact:
Angela He;angela.he@nytimes.com
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The New York Times Company published this content on 27 April 2018 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 27 April 2018 21:50:04 UTC
The New York Times Company is a global media organization that includes newspapers, digital and print products, and related businesses. It is focused on creating, collecting, and distributing news and information that helps the audience understand and engage with the world. The Company's news product, The New York Times (The Times) is available on mobile applications, on its Website (NYTimes.com) and as a printed newspaper, and with associated content such as podcasts. The Company's interest-specific products include The Athletic, Games, Cooking, and Audio (read-aloud audio service), which are available on mobile applications and Websites; Wirecutter, an online review and recommendation product; and The Athletic. Its other businesses include licensing operations; commercial printing operations; live events business; and other products and services under The Times brand. The Companyâs Timesâs print edition newspaper is published seven days a week in the United States.