Synopsys, Inc. Appoints Ann Minooka as Chief Marketing Officer
September 28, 2023 at 09:00 pm
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Synopsys, Inc. announced the appointment of Ann Minooka as the company's Chief Marketing Officer, reporting to Sassine Ghazi, president and COO of Synopsys. Minooka joins the company with more than two decades of marketing leadership experience in the semiconductor industry and is responsible for leading Synopsys' global brand strategy, communications, and marketing initiatives. Prior to Synopsys, Minooka held the position of CMO at Ampere Computing, where she played a pivotal role in crafting and promoting a differentiated corporate narrative, spearheading digital marketing strategies, and orchestrating highly effective demand generation campaigns. Prior to her tenure at Ampere, as CMO of Xilinx (acquired by AMD), she successfully repositioned the company as the leader in adaptive computing, established arobust demand generation infrastructure, and transformed the marketing organization from a cost center into a revenue-generating engine. Her extensive career journey also includes leadership roles at Cypress Semiconductors (acquired by Infineon), Synaptics, and LSI Logic (acquired by Avago). She holds a B.A. in
Computer Science and an M.B.A. from Boston University.
Synopsys Inc. specializes in the development and marketing of software programs aimed mainly at manufacturers of semi-conductors, computers and electronic equipment. Net sales break down by activity as follows:
- sale of software and hardware (82.4%): sale of software for the automation of integrated circuit design, pre-designed circuits for semiconductors, software and hardware for the validation of electronic systems, etc.;
- provision of services (17.6%): consulting, maintenance and technical assistance services in the areas of software security, quality and compliance.
Net sales are distributed geographically as follows: the United States (47.7%), China (15.2%), Korea (10.9%), Europe (10.2%) and other (16%).